I'm in the U.S. and this is what I get:
Ditto.FWIW, it doesn't work for me unless I sign in. After signing in, it works perfectly.
The £399 includes a 20% VAT (effectively sales tax). Welcome to Europe, don't go to Hungary VAT is 27% there.
Then you add the cost of transportation ($8+ per gallon of gas), "free" healthcare, 6 weeks of vacation benefits, etc. I'd say £399 is actually "cheaper" than in the US.
Free to recipient != free of cost
FWIW, it doesn't work for me unless I sign in. After signing in, it works perfectly.