Tim Cook failed. People just want a larger screen. Smaller screen = poor experience, larger screen = good experience.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Tim Cook: For iPhones, The Experience Is Key, Not Just a Larger Screen
- Thread starter MacRumors
- Start date
- Sort by reaction score
Experience, hmmm
Mr. Cook! Experience, we're talking experience here:
What about a larger screen experience? What about Swype-like input experience? Take SwiftKey (with Flow, its greatest asset!), integrate it system-wide (as you do Emoji since a couple of years), buy Fleksy, integrate it, too as an alternative input to choose from at will.
Experience, experience we're talking here: a hampered experience of a small (and very narrow) screen, the compromised experience of jabbing at a capacitative touchscreen (instead of swiping along with a finger)? An autocorrection that, although quite a revolution at the time of its launch, is evidently inadequate now - it will keep on "correcting" words I've been typing a thousand times, yet not bother correcting those I mistype accidentally, time and time again?
Experience! Experience of having to repeatedly restart and quit iTunes until all the through-iPhone purchases have been transferred to iTunes before I can sync the two without the dreaded "iTunes can't determine the apps installed on the iPhone" error?
There's a lot good to speak of your products; in heart I'm the same Apple fanatic I were ten years ago, but I wonder if you realise how aggressive your competition is in resolution of catching up with, and overtaking you? I'd say, their endeavour is paying.
AAPL stock continues (likely, it's being manipulated to) crumble, largely thanks to your resort of acquiescence and competition's thirst for market dominion.
An iPad, its lower screen resolution and limited memory nonwithstanding, costs more than a Nexus 10! Do you count on iOS apps and inertia alone? Well, inertia is a fleeting advantage, nothing to reckon on for the long run.
Get your act together - have Jonathan Ive (or someone more prudent than yourself) replace you if that's what it takes to rejuvenate Apple!
PS: On the positive side, SIRI's voice recognition algorithm in its current (evolved) iteration is better than competitors'. With proper English, at any rate.
Mr. Cook! Experience, we're talking experience here:
What about a larger screen experience? What about Swype-like input experience? Take SwiftKey (with Flow, its greatest asset!), integrate it system-wide (as you do Emoji since a couple of years), buy Fleksy, integrate it, too as an alternative input to choose from at will.
Experience, experience we're talking here: a hampered experience of a small (and very narrow) screen, the compromised experience of jabbing at a capacitative touchscreen (instead of swiping along with a finger)? An autocorrection that, although quite a revolution at the time of its launch, is evidently inadequate now - it will keep on "correcting" words I've been typing a thousand times, yet not bother correcting those I mistype accidentally, time and time again?
Experience! Experience of having to repeatedly restart and quit iTunes until all the through-iPhone purchases have been transferred to iTunes before I can sync the two without the dreaded "iTunes can't determine the apps installed on the iPhone" error?
There's a lot good to speak of your products; in heart I'm the same Apple fanatic I were ten years ago, but I wonder if you realise how aggressive your competition is in resolution of catching up with, and overtaking you? I'd say, their endeavour is paying.
AAPL stock continues (likely, it's being manipulated to) crumble, largely thanks to your resort of acquiescence and competition's thirst for market dominion.
An iPad, its lower screen resolution and limited memory nonwithstanding, costs more than a Nexus 10! Do you count on iOS apps and inertia alone? Well, inertia is a fleeting advantage, nothing to reckon on for the long run.
Get your act together - have Jonathan Ive (or someone more prudent than yourself) replace you if that's what it takes to rejuvenate Apple!
PS: On the positive side, SIRI's voice recognition algorithm in its current (evolved) iteration is better than competitors'. With proper English, at any rate.
Last edited:
Translation : We will make a larger screen iPhone.
This is what Steve would do when he said people dont read books anymore or when people dont watch videos on an iPod and Apple wont make 7 inch tablet.
Sort of like a way to distract of where Apple is heading. And Tim is doing it now.
This is what Steve would do when he said people dont read books anymore or when people dont watch videos on an iPod and Apple wont make 7 inch tablet.
Sort of like a way to distract of where Apple is heading. And Tim is doing it now.
Yawn... it's not. Well actually it can!! And it should in many ways
But as a usable UI it ain't all that... as a multipurpose OS... it's great.
He knows what to do. Let's just hope he keeps doing it. I definitely experienced some "Aha!" moments when using the new Apple TV.
The idea of bigger phones being better just because they're bigger is retarded, but please give the iPad the ability to view >1 app at once. It's obviously what a tablet would be good at.
The idea of bigger phones being better just because they're bigger is retarded, but please give the iPad the ability to view >1 app at once. It's obviously what a tablet would be good at.
Last edited:
Damn i mean seriously people, does no one look at it realistically, that it was more of something we were treated to and not the norm, i mean was no one a fan of apples products before the ipod and iphone, we didnt get blown away every year and even if we did most likely we didnt purchase each new iteration, the aha moment was thinking about or using windows and thats forever all the aha moment i need, all the rest is lagniappe. Yes i love it and would love to be wowed, but i mean.....hell i dont know its just im only 26 and i bought a new phone as often as i could in high school saving up my money forever searching for something pleasent, had the first "smartphone" even it was a sprint Samsung SPH-i300 if i recall, just a palm pilot with a dialer basically, never until the iphone did everything just work properly, i mean go buy a 6" android phone and use it if you want a huge screen. I would be interested in a bigger screen iphone too, at least i would have before the ipad mini which i now take everywhere and has made my iphone needed much less, but if they dont make a bigger screen for years, im not going anywhere, at least not in the current market. I guess thats what my big issue with all these complaints is, if screen size is the only thing that kept you from using android, then just go switch over to android. I dont know why i bother, everyone just use what will make you most happy at the time, or better yet do the jobs you need it to the best.
I kind of read this opposite, I read it as Tim Cook basically confirming a larger iPhone will be coming at some point, whether it be this year or next. He made no mention of how the iPhone 5 screen is the "perfect" size, and he also didn't deny a larger screen phone. His comment that they can't discuss future products basically says to me that a larger iPhone is on the way. He seems to be using the reality distortion field to position and frame Apple's marketing of this future device. They're trying to position it as something that'll be amazing and enhance the user experience, as opposed to just following market trends.
At least that's how I read it, could be completely wrong.
At least that's how I read it, could be completely wrong.
Mr. Retrofire: For iPhones, A Larger Screen Is Key, Not Just the ExperienceMacRumors the dangerous bot said:
;-)
Could you give a few examples of customisation of your MBP that are particularly dear to you?
gladly, .....i'd give the same treatment to the line about one hand but I shouldnt get going.
Get a hold on one is what I'd suggest to you. Swiping along the keyboard with my left thumb I think I rather have big hands or all that guitar playing boosted my left thumb dexterity above average! ;-)
It does on the retina MBPs. You can select from a number of different resolutions.
Predictable comments for a predictable company.
Didn't have to. Chose Android right off the bat.
But they have them and more in OS X.
Obviousness you're an iOS guy, which is fine. You want it simple and have it the way Apple gives it to you. But some like more freedom so they go Android.
If that sounds like I'm insulting you, I'm not. You have to admit it's true.
Not failed, rather failing IMO. I'll wait for the iPhone 5s and iOS 7. If their selling point is .25" wider screen so you have an extra column (as opposed to row) of icons, then he's a fail.
My opinion as well. I'm awesome so nobody else's opinion matters.
That's a joke btw. Don't get your Apple panties in a bunch...
"Aha" I need to open a new tab in Safari to make it unfreeze. "Aha" hold the power and home button to reset. "Aha" there is no automatic photo backup option on 3G. "Aha" I need another new adaptor (and "Aha" chineese knock-offs don't cost $30).
My aha moments lately.
iOS's UI was created 6 years ago for a screen that's 20% the resolution of today's screen and a device that had significantly less processing power (ARM 11@412 MHz, 128MB RAM) than Apple's latest (ARMv7 dual-core CPU@1.3 GHz, triple core GPU, 1GB RAM).
Add to this that the original iPhone back then had a very limited feature set compared to what smartphones (including iPhone 5) can do today, and what consumers expect.
It's more than about time for a new UI.
They found the perfect size. When you watch a movie in wide screen on the Galaxy S3 it just puts bars on it shrinking it to iPhone 5 size anyway.
Apple will never make a crappy product..... Hmmmmm Apple maps is crap, and every iOS update recently has been buggy in some way like the latest one flattening iPhone 4S batteries. Think he needs to rephrase what he says.
Reminds me of when he said that "Wireless charging just adds one more cable"! He's not a straight talker.