I do not agree with what you said.
First, the rMBP and Mac Mini are on the first page, probably someone would say that this does not matter, but, they both have new tagline have you noticed? The rMBP's tagline on the leaked screenshot is "Amazingly thin, light, and compact." Try to Google that tagline you will find that no current Apple products match this search.
Second, the Apple Online Store is DOWN! Does this make any sense, even just pure suggestion?
At least I think it serves as an indicator to upcoming product refresh. Anyway, we shall see if it's true sooner than later.