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Old Feb 2, 2011, 09:31 AM   #1
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Live Coverage of Launch of 'The Daily'






News Corp. today is holding a media event to launch its tablet-focused news publication, The Daily, which will initially be made available for the iPad. The event is scheduled to kick off at the Guggenheim Museum in New York City at 11:00 AM Eastern Time, or just about 30 minutes from now.

The Daily is offering a live video stream of the introduction on its website, where it has also announced that the application will go live in the App Store at noon Eastern Time, following the event.
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Watch at 11 a.m. Eastern Time today as News Corporation unveils The Daily, featuring special guest Eddy Cue, vice president of Internet Services from Apple. Check back later today for our full web site. The Daily will be available on the App Store starting at 12 p.m. EST.
Eddy Cue, Apple's vice president of Internet Services, will be presenting at the event, presumably to discuss Apple's behind-the-scenes work to develop support for recurring billing to users' iTunes Store accounts. The Daily has been reported to be priced at $0.99 per week, which would be automatically billed directly to users' iTunes Store accounts rather than using separate payment methods.

In addition to The Daily's video stream, we will be updating this article with coverage as the media event unfolds.

Article Link: Live Coverage of Launch of 'The Daily'
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Old Feb 2, 2011, 09:35 AM   #2
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IMO, the masses are not ready to pay for their daily news. I think they're fighting a long, uphill battle here. They should give it away for at least the first week. Try and get people hooked.
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Old Feb 2, 2011, 09:36 AM   #3
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Now I'll finally be able to get news on my internet enabled device.
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Old Feb 2, 2011, 09:39 AM   #4
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I will probably try it out with the free trial - but it must be really magical, amazing and unheard off to make me buy a subscription - must be better than the subscription free offers.

Also: Live coverage? Couldn't care less - I will just look for the summary once it's out, no need to sit through live coverage.
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Old Feb 2, 2011, 09:39 AM   #5
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I guess nobody here subscribes to any magazines? You can get basically the same info scattered all over the net too...for free.
I see this as a good thing for Apple's iPad. This type of thing will help bring forth more publications offered for Tablet device(s). If built/designed well and with easy to read/scan info and charts/links/video/etc this will be a good move and see how far people are willing to go with news.
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Old Feb 2, 2011, 09:40 AM   #6
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Originally Posted by rdowns View Post
IMO, the masses are not ready to pay for their daily news. I think they're fighting a long, uphill battle here. They should give it away for at least the first week. Try and get people hooked.
I not only agree but I'd suggest they would be better with a free / ad paid model period. If not then at least a free light version and a paid fuller maybe? There is simply too much free content out there for what at the end of the day is news.

The other problem these kind of products suffer from is they embrace this technology but frequently still think in terms of print ... in that the data is not continuously updated. If I bought this at 11 a.m. and the news changed by 2 p.m. the same day I would expect the article to update, I could be wrong but I seriously doubt this product will do that. I hope it does but I wouldn't bet on it.
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Old Feb 2, 2011, 09:41 AM   #7
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Too bad I can't watch the coverage live from my iPad, since it is a FLASH video. The irony.
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Old Feb 2, 2011, 09:43 AM   #8
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What does this get me that Flipboard doesn't? I have a great mix of feeds that tailor the news to my interests.

Launching a whole new platform for news is cool, and all, but I'm not wowed by the offering. I'll check it out. But I'm coming with some low expectations.
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Old Feb 2, 2011, 09:43 AM   #9
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I pay for the WSJ, and it is well worth it, as do I for Scientific American, Aviation Week and Space Tech, and Car and Driver. They are all digital for me. So depending on the quality, organization and presentation, I certainly would be game for paying for a high quality, interactive product, not flooded with adds and pop-ups. But I certainly would need to have a demo period to check it out. And I think, depending on content, its price should be no more than $1.00/week.
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Old Feb 2, 2011, 09:44 AM   #10
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watch rupert murdoch introduce what will be another one of his disgusting media prducts, NO THANKS!
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Old Feb 2, 2011, 09:46 AM   #11
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Originally Posted by mohrt View Post
Too bad I can't watch the coverage live from my iPad, since it is a FLASH video. The irony.
this is funny
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Old Feb 2, 2011, 09:50 AM   #12
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this is funny
theres an app for that...
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Old Feb 2, 2011, 09:51 AM   #13
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Breaking news about breaking news. Doesn't this cause some type of antimatter that gobbles up the Universe?
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Old Feb 2, 2011, 09:53 AM   #14
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watch rupert murdoch introduce what will be another one of his disgusting media prducts, NO THANKS!
Get over yourself already. This has been played out to death. This is more or less about the technology and the fact that Newscorp PARTNERED with Apple in developing this. You love Stevie J right??? Well he and Rupert seem to be in a partnership.
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Old Feb 2, 2011, 09:55 AM   #15
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Originally Posted by mohrt View Post
Too bad I can't watch the coverage live from my iPad, since it is a FLASH video. The irony.

I'd fire the marketing manager over that. Just inexcusable.


EDIT: You can view it on the iPad. Never mind.
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Last edited by rdowns; Feb 2, 2011 at 10:00 AM.
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Old Feb 2, 2011, 09:55 AM   #16
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I' m curious to see what's so great about this app that they need to have a press conference for it...
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Old Feb 2, 2011, 09:55 AM   #17
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Credit card in one hand iPad in the other. Where do I sign up?
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Old Feb 2, 2011, 09:57 AM   #18
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Looks like it's been delayed slightly. The countdown jumped back up again on the video stream. 4 minutes to go, but it's saying 8...
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Old Feb 2, 2011, 09:58 AM   #19
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Quote:
Originally Posted by rdowns View Post
IMO, the masses are not ready to pay for their daily news. I think they're fighting a long, uphill battle here. They should give it away for at least the first week. Try and get people hooked.
You don't even know what they are about to announce and you're already dismissing them and giving your valuable-opinion?
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Old Feb 2, 2011, 09:59 AM   #20
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Originally Posted by mohrt View Post
Too bad I can't watch the coverage live from my iPad, since it is a FLASH video. The irony.
Not Flash. Try again.
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Old Feb 2, 2011, 10:00 AM   #21
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Like most people, I'll probably try the free trial of The Daily. I am interested to see what this product, the first of it's kind I believe, designed specifically for a tablet does differently. If I find that the delivery of this content is in some way superior to the websites of newspapers I read on my ipad, I'd consider it.

My biggest fear, since Murdoch is involved with this, is that it'll have the same "fair and balanced" editorial slant as Fox News. In that I have zero interest.
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Old Feb 2, 2011, 10:01 AM   #22
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The same statements

Everyone is stating the same statements like they always do, stating that it is a failure before it is even launched. They said it about the iPhone, and the iPad and look where it's at now. Murdoch only invests in products that he can make a profit out of in 10-20 years, he thinks in the long term and that is what he is doing with this.
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Old Feb 2, 2011, 10:01 AM   #23
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Originally Posted by Mattie Num Nums View Post
Get over yourself already. This has been played out to death. This is more or less about the technology and the fact that Newscorp PARTNERED with Apple in developing this. You love Stevie J right??? Well he and Rupert seem to be in a partnership.
strangest, kinky gay setup iHave seen............ who's the daddy then?

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Old Feb 2, 2011, 10:01 AM   #24
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Too bad I can't watch the coverage live from my iPad, since it is a FLASH video. The irony.
Er, it works on my iPad. Sometimes it is best to try things rather than spout crap that shows your ignorance.
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Old Feb 2, 2011, 10:02 AM   #25
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Why does this require live coverage? It's not like they are going to show us the White iPhone.
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