Just a botched launch, even Apple`s own staff don't know what`s going on, totally unprofessional.
- No display models in the vast majority of stores
- No stock, and none coming soon to bricks & mortar stores
- No preorder advisment
- Instructing staff to push online sales, on a product you can't even try, nor is shipping in the near future
- Extending global shipping dates 4 - 6 weeks
- It`s a Mac, not an IOS device, vast majority of Apple`s customers have no interest
- New Mac`s have never brought long lines to the stores
All signs of not understanding customer demand, mismanagement of contractors, inventory and/or sales marketing at it`s lowest. All Apple needed to do after the "big reveal" was list in store dates by country instead of this current debacle which has left many customers confused & disappointed...
If Apple didn't themselves make such a big deal of these things, less of us would care. They build all this hype, all for nothing. Equally it would serve Apple well to move as many Broadwell Macbook`s with Skylake in the near future, which is a point worth considering...
With hindsight, maybe Apple should have a waited a little longer to officially reveal, simply a mess...
Q-6
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It`s about a poor product launch and not including what many would consider standard, just to push secondary sales fits, like it or not...
Q-6