Apple Sold 270,000 iPhones in First 30 Hours

thats 2.5 per second, that is truly impressive

270,000 phones in 30 hours is excellent. It has been weeks since then so I am sure they have probably sold around 500,000 or more by this point.

270,000 for the first 1.5 days of availability is most excellent. I can't wait to hear what that number will be for the current quarter! Wahoo!!!!

That's amazing... just wish I owned stock

Too late to get in the game you suppose?

donlphi said:

That's amazing... just wish I owned stock

Too late to get in the game you suppose?

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Stock up 7 points after hours at 5:20pm!! And it is deserved! It is so funny that 400 posts were on that 146k number. Many calling the iPhone a failure WRONG!!!!!

Macrumors said:

The number was included with their financial results product breakdown and listed as 270,000 "iPhones and Related Products and Services".

Despite this vague wording, during the conference call, Peter Oppenheimer clearly stated that Apple sold 270,000 iPhones in the first 30 hours of sales.

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The 270,000 sold is indeed accurate. A very impressive debut indeed. I still say AT&T had a lot more initial activation issues than they will ever admit to, but at least Apple apologized for those problems during the conference call.

Yankees 4 Life said:

thats 2.5 per second, that is truly impressive

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Well actually if you consider store hours it is over 4 per second.

donlphi said:

That's amazing... just wish I owned stock

Too late to get in the game you suppose?

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hey if you want, you can still get in the game, because the stock is going up about 10 bucks tomorrow most likely.

ex ped: i apologize for insulting LanceTX

Wow, look at the stock go. Up over $2 in trading today, another $2 in after hours trading before the results; down almost $3 after the results came out; now back up $6. Busy day...

This means that Apple easily cleared 350k units (likely closer to 400k, if not more) the first week and with a likely decent online store order list waiting on supplies. Personally I would qualify shipping a million in one quarter (+30 hours) a success for the iPhone (likely Apple will beat the estimate given their general under promise over deliver style of statements).

Also, $5 million in revenue for 270,000 implies about $18.51 in revenue per phone. But Apple did mention spreading out iPhone revenue over a full year, didn't they? Meaning $74.04 per phone in total?

http://www.bloomberg.com/apps/news?pid=20601103&sid=ami1f_x4smyY&refer=news

According to clarifications during the conference call, that was 270,000 iPhones sold to AT&T and to Apple stores during the quarter, NOT to customers. We know that most Apple stores did not sell out during that time, but it was probably close. That number also includes any that were sold to stores but were still in transit at the time of the quarter close (shipments that would be received on Sunday or Monday or later). So the stores did not even have 270,000 to sell, if there were still some in transit.

"That thing is the most expensive phone out there! $599 for a phone?? It wont even sell enough to break even!!"- Steve Ballmer

I really love Ballmer's depth of analisys... Real GENIUS...

iPhone = PURE PROFIT

Apple is so ashamed of how much money they are squeezing out of ATT that they are going to keep that amount secret until next quarter's results in October.

Now, more than ever I am starting to believe the $200/iPhone bounty and the $9/month/subscriber payment.

October's number will be amazing!

AAPL stock just passed 52wk high after hour session oh my god

elistan said:

Also, $5 million in revenue for 270,000 implies about $18.51 in revenue per phone. But Apple did mention spreading out iPhone revenue over a full year, didn't they?

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...Over TWO years. 24 months.

Yankees 4 Life said:

thats 2.5 per second, that is truly impressive

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dang, that's crazy. go Apple

elistan said:

Also, $5 million in revenue for 270,000 implies about $18.51 in revenue per phone. But Apple did mention spreading out iPhone revenue over a full year, didn't they? Meaning $74.04 per phone in total?

http://www.bloomberg.com/apps/news?pid=20601103&sid=ami1f_x4smyY&refer=news

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It is more difficult. Apple sold 270,000 iPhones. If you ordered one online, it counts as sold. But only iPhones delivered to customers can be recognised as revenue, so online sales won't be included yet.

For those iPhones that were delivered, 1/24th of the sales price is recognised. Of course a number of $5 million means anything between $4.5 and $5.5 million because of rounding. Not enough information really.

wait till next quarter if you really wanna see a stock go up. whoa baby. when that at & t revenue starts pouring in, their bottom line will shoot WAY up.

Flowbee said:

...Over TWO years. 24 months.

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Suggesting $148.08 total revenue per iPhone. (Granted this is just a very general ballpark figure, given the factors stated above. But holy smokes, that's a nice ballpark to play in. My understanding is that most consumer electronic gear has super thin margins - 27% is quite an achievement.)

AAPL has crossed the $150 mark in after hours trading.

That didn't surprise me. People shouldn't be so quick to start bashing Apple on such a bad move.

Apple don't move in to a market they won't make money in, look at the last few years. Each has been calculated and very successful.

Other mobile manufacturers will be shaking in their boots.

You are all seriously confusing the numbers. If you were on the phone, you would have heard the correct statement: Apple has sold 30 phones in the first 270,000 hours. Not so good.

Sounds like the original 1% or 2% had activation issues, is probably closer to 38% had activation issues given their 176,000 only activated.