I'm working on building an application that will appeal to a specific but rather dedicated niche. I'm trying to figure out how best to monetize; simply selling the app for $1.99 or using advertisements. However, I simply have no idea how much money the ad-supported model translates to.
Is the general consensus to use AdMob or iAds?
What kind of returns are made on ads per user? Is there any studies or statistics I can refer to to get an idea of what I can expect depending on my users' usage patterns?
Is the general consensus to use AdMob or iAds?
What kind of returns are made on ads per user? Is there any studies or statistics I can refer to to get an idea of what I can expect depending on my users' usage patterns?