1) Get a couple of businesses from booyatopia. they are very high popularity and will earn you $50 when someone franchises you from far away. the cost only is 1 buck when you go to booyatopia with your device in airplane mode. they also earn more on the jobs.
2) Consider changing your location to pick up some popular businesses for coins rather than bucks- involves deleting and reinstalling the game on your device) ie. Paris, new york, san francisco
3) Let us know your booyah id so we can send gifts and franchise you
4) Franchise rather than buy (that way all your jobs are free)
5) A range of popularity is good but the 50 to 60 ones aren't going to do a lot for you. For people franchising me locally, my businesses in the 1000 to 3000 range performed really well for earning me coin franchises. And now at level 9 they with several people having franchised me they pull in $6000 every 4 hours (collected at least 4 times a day)
6) Get a few wonders i.e stock markets and make all your businesses offices or big top circuses and make all your business entertainment.
7) visit
http://mytown2.net for more tips, tricks and advice. And more franchise fairies.
8) This game counts on you getting to know other players both in your town and far away (far away franchises give you bucks) so give out gifts and thank players for their gifts.
9) don't spend your money on getting the upgrading skins -- I purposely looked for certain skins (as well as popularity when I got my businesses
10) Build / expand when you get the instant building hammer. That way you do not need to pay bucks to finish building jobs
11) catch the sales (from to time the put land clearing, featured items on sale) and take advantage when they have double the coin weekends
In the beginning, I would concentrate mostly on building population (houses and the community buildings) and revenue then once you're earning nicely then put more emphasis on the decoration part. some players fill their town with businesses and wonders until they reach a certain income they sell them and start designing their town the revenue. You do also have to complete the goal list but that will help you move up. You can also get revenue from the houses (there's a list on mytown2 that tells you how much earns what). If you can afford it then get a few notre dames because they help build your housing revue.
Each business level you go up you will earn more. As you advance, as long as you have some businesses with popularity, some wonders and get franchised you should do okay. Once you get a level 10 business you can get buck gifts so concentrate on getting 1 business as fast as you can to level 10 (some players used bucks -- I just did a lot of tapping, 3 min jobs and check-ins)
You do have to be selective -- if you get absolutely everything they offer then you will run out of land as well as money
I have only spent real money once -- only $5 and that was before I discovered this these tips. Booyah charges a lot but the only time you should ever need to spend any real money with them is if you REALLY want one of the limited items.
I'm now at the point where land costs 3.5 million. And I'm earning that in 2 days (which is slow compared to some people)
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And thanks for tip Ari.