With a number of U.S. states preparing to host "sales tax holidays" in which certain items can be purchased without being subject to sales taxes, Apple has begun sending out emails to customers in those states reminding them of the potential to save significant amounts of money on purchases such as computers and accessories.
For education customers, the sales tax holidays come on top of Apple's discounted Mac pricing and its Back to School promotion, which offers customers gift cards of up to $100 with the purchase of a new Mac, iPad, or iPhone. The gift cards are valid in any of Apple's digital stores, which include the iTunes Store, App Store, and iBookstore.
Article Link: Apple Reminds Customers in Some U.S. States of Upcoming Sales Tax Holidays