I have many films on my computer and I would like to know if there is a simple, Windows, solution for converting movies to IPad and ITunes friendly format. It will need to work with a Windows 7 PC and should be fast and easy to use. Also, I do not mind paying for the software if it is excellent at what it does. Thanks for your help and so so happy to be a new IPad owner p.s. Which is the best file format to change AVI into that will look good on an Ipad?