Nothing. I think it's awesome really. Apple consumers aren't exactly known for their frugal nature anyway so I think it's nice that a regular Joe can further exploit the 'OMFG I NEED IT RIGHT ***** NOW AND IT HAS TO BE THIS COLOR' imbeciles. "A fool and his money are soon parted" - Blame the fool. The gold iPhone will be all over the shelves in a few months.
but he is not some "regular joe".
What regular joe has $20k lying around to frivolously waste on this?
That is what a wannabe thug would do.
a real businessman would rent a hot dog cart, then sublease it to someone who isn't as savvy, or who does not have the capital.
That is creating a persistent revenue stream.
buying 20k of of a product with a short term demand spike is foolish. Even if you think you can sell them all on Ebay. What if several customers dispute transactions and you cant sell on ebay? yikes.