This is called reality. Apple only allows Mac OS X to work on Apple's hardware. It is called reality. In reality people sign contracts, or legally binding agreements that allows this so called evil behavior. Look at the laws and read a book on capitalism or the free market. If you do not like it, leave reality.
This needs to be said, though I don't know why, and I'm loath to say it because it always makes devoted "capitalists" so angry, but: capitalism with rules is still capitalism. It's not, as popularly believed, some form of socialism or -- eek! -- communism. Capitalism with rules has free markets and the rules are intended to keep the markets free.
What's often called "pure capitalism" -- or "dog-eat-dog capitalism" -- doesn't have rules and supports the rights of any entity to do anything they wish -- save obviously criminal enterprise -- to make money. Contracts. Suspect advertising. Onerous fine print. Outright lying. Already, we don't practice this pure, unadulterated capitalism, because we have laws to protect consumers from some things. Anti-price-gouging laws are a good example. Pure capitalism says, You can charge any price you want for anything at any time; anti-price-gouging laws say, No, you can't and we'll put you in prison if you do.
Really, pure capitalism and pure communism have a lot in common. Simply put, pure communism says the workers own the means of production. But this doesn't really work on a grand scale. Too many workers. The workers have to have representatives. A government. The workers own the means of production but for expediency's sake, the representative government makes the rules and decisions about how the means of production are used. But government is made up of people, too, and people tend to want more than the other guy. So before long government gets the idea, Well, we already make all the decisions, let's just take over ownership of the means of production. So they do and all the utopian workers end up working for the government, and the benevolence of a government in total control of the economy rarely lasts longer than the year or two necessary to convince everyone to turn everything over to the government and it will all be mighty fine. Now the government controls the economy, the wage, the ability to survive, so they control everything. (Bear in mind, that's all quite simplified.)
Same with pure capitalism. Except in capitalism, the workers are usually not granted ownership of the means of production. The company owners -- which in most cases on the scale we're talking about are medium-to-large corporations -- own the means of production. Corporations public or private exist only to make money for shareholders. A good way to make lots of money for shareholders is to buy up all the competition. That's what we call monopoly. We have laws against that; it's tricky to become a monopoly and not get caught. AT&T was deemed a monopoly in the 1970s and split into competitive pieces. Now it seems like they're at it again, but it remains to be seen on what scale. There's another way to make lots of money for shareholders: lock your customers into long-term contracts so even if competition exists, they can't easily switch to it when it turns out your prices are too high and your service is terrible. To get the customers to do such a foolish thing corporations offer consideration to the customers for signing contracts -- like discounts, say, in the form of cell phone equipment subsidies. Now once you've got everyone used to signing contracts in exchange for discounts for everything from cell phone service to electrical power to groceries, you start to winnow the discounts away until they're gone. Now you're really making money: your customers are locked into contracts so you don't have to worry too much about them switching to the competition, and you didn't even have to give them anything to get them into the contracts. By corporate standards, that's great. Then what happens is the less aggressive, perhaps more ethical, competition goes out of business, so you have fewer corporations controlling more and more services until you have just a very few mammoth-scale corporations selling you everything, employing everyone, paying all the wages needed for survival and to buy their stuff. So now they control everything. There's still the government, but since they declined to make rules to control the operation of "free enterprise" back whenever it would have made a difference, corporations control the government, because it's the corporation that holds all the power and most of the money, not the workers who are now bound to do as the corporation wishes, and the government has to follow the money and power.
Pure communism self-destructs. We know this in theory and in practice, because we've seen it happen. In theory, pure capitalism self-destructs, too, but we've not really seen it happen. For one, it takes longer. And in America, the most prominent model of free enterprise for the longest time, we still have some rules to control capitalism. So it takes even longer. But the more corporations are allowed to arrange exclusive contracts on a large scale, the less competition, the less we are a free enterprise system. Ya'll remember Nash, don't you? Nobel Prize for Economics? Schizophrenic? Smart as hell? Richie Cunningham made a movie about him. Yeah, that Nash. His economic theory was greatly simplified in the movie, but the simplification serves. For a long, long time capitalists were operating under the theory that the best outcome in a free market capitalist system or group is if each participant does what is best for itself. Nash challenged this; instead, he proposed, and eventually proved through models, that the best outcome is, as it was put in the movie, each participant does what is best for itself *and* the group. This inherently involves compromise. You only do it if it's good for yourself *and* the free market economy as a whole. Great. Nobody listened. That "Happy Days" kid made an award-winning movie about him; still nobody listens. So we need rules -- we call them "laws" -- to promote and enforce the compromise necessary to keep our capitalist system afloat.
So when people say, That's not how we do things in America because it's not the capitalist way, the former argument is true, the latter is false. It's not, unfortunately, how we generally do things in America, but it is still a capitalist way. It's not socialism or communism or the road to either; it's just capitalism with rules established to ensure the indefinite survival of the capitalist free market.
Now ya'll who are prone to defend the restrictive actions of corporations under any circumstances because that is the capitalist way, have fun with that. But I will decline to respond because you are wrong.