Seriously its just some tables in grand central station, what is the big deal? The tables dont even match the station, its their standard Ikea style table. The only thing "beautiful" is the station itself, the store is a mismatch.
After seeing it I dont believe for a second this store exists to sell computers, I think its just Apple showing off and trying to spend some of their 75billion dollars. Its ridiculously too big with more employees than customers and the layout makes no sense. Perhaps the main goal is to send a message to travelers that Apple has so much money that they can buy a pointless large amount of some of the most expensive real estate in america and not expect to make a profit on the location.