Apple Revamps Thunderbolt Cable Lineup with Lower Pricing, Shorter Cable Option

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Jan 9, 2013.

  1. macrumors bot

    MacRumors

    Joined:
    Apr 12, 2001
    #1
    [​IMG]


    As noted by 9to5Mac, Apple today revamped its Thunderbolt cable lineup, dropping the price of the existing 2-meter cable from $49 to $39 and adding a new 0.5-meter cable priced at $29.

    [​IMG]
    Thunderbolt cables remain relatively expensive due to the electronics included inside the cables to manage the multiple protocols supported by the standard. The complexity and expense has both slowed deployment of Thunderbolt peripherals and limited support mostly to high-end devices capable of absorbing the high cost premium.

    Thunderbolt cables have so far been limited to traditional copper cabling, but vendors are just beginning production on optical cables for the standard. The optical cables will allow for much longer cable lengths, but will not be able to provide power to peripherals as copper cables can.

    Article Link: Apple Revamps Thunderbolt Cable Lineup with Lower Pricing, Shorter Cable Option
     
  2. macrumors regular

    Lucas Godfrey

    Joined:
    Jul 12, 2010
    Location:
    London
    #2
    This has been available for about a week. Come on guys.
     
  3. macrumors 65816

    Mike MA

    Joined:
    Sep 21, 2012
    Location:
    Germany, Europe
    #3
    Miscalculated? :p
     
  4. macrumors member

    Joined:
    Jun 15, 2011
    #4
    Cool. I'll buy one of these to connect to my.... nothing.
     
  5. macrumors 6502

    Joined:
    Jan 26, 2006
    Location:
    SLC, Utah
    #5
    I'll stick with copper, thanks.
     
  6. macrumors 68000

    topmounter

    Joined:
    Jun 18, 2009
    Location:
    FEMA Region VIII
    #6
    The guy at Best Buy told me the gold-plated ones are at least 100x faster.
     
  7. macrumors 68020

    bbeagle

    Joined:
    Oct 19, 2010
    Location:
    Buffalo, NY
    #7
    These trolls are ingenious. Good or bad, everything can be spun to be bad.
     
  8. macrumors 601

    sammich

    Joined:
    Sep 26, 2006
    Location:
    Sarcasmville.
    #8
    Don't the active ends of the cable just manage the cable itself? It's the controllers in the devices that handle the data 'protocols'.

    AFAIK the ends of the cable enable the high speed and low latencies by adapting to the electrical characteristics of the copper. That's all. Just like the newly announced optical cables, all the ends do is manage their medium.
     
  9. macrumors 68040

    D.T.

    Joined:
    Sep 15, 2011
    Location:
    Vilano Beach, FL
    #9
    Excellent, now the Belkin Thunderbolt box is only $299 + $29 :D
     
  10. macrumors 68020

    charlieegan3

    Joined:
    Feb 16, 2012
    Location:
    U.K
    #10
    Shorter cable, same massive markup.
     
  11. macrumors Nehalem

    GoCubsGo

    Joined:
    Feb 19, 2005
    #11
    Gee awesome. A $40 cable, still.
     
  12. macrumors 65816

    chr1s60

    Joined:
    Jul 24, 2007
    Location:
    California
    #12
    So basically one is still $10 overpriced and the other is $20 overpriced?
     
  13. macrumors 68020

    charlieegan3

    Joined:
    Feb 16, 2012
    Location:
    U.K
    #13
    Sounds like a bargain then!
     
  14. macrumors 65816

    Joined:
    Nov 30, 2010
    #14
    USB 3.0 put the pressure on TB. Good! When there are choices, the consumer wins! :)
     
  15. macrumors 604

    LimeiBook86

    Joined:
    May 4, 2002
    Location:
    Hanging around in NJ with his cutie. :)
    #15
    Wonderful news!! Now when I finally buy a Thunderbolt device the cost of the cable won't be as much. Good to have the option of length too, especially with these docks coming out. :D
     
  16. macrumors 6502a

    coder12

    Joined:
    Jun 28, 2010
    #16
    I just bought one last week for $49 for use on the road and it was worth it. Hopefully we'll see some more accessories now that the cables are getting cheaper.
     
  17. macrumors 68000

    NATO

    Joined:
    Feb 14, 2005
    Location:
    Northern Ireland
    #17
    It's gold-plated optical cables at £50 (honest) I find most hilarious...
     
  18. macrumors newbie

    Joined:
    Dec 21, 2005
    #18
    Doa

    Thunderbolt seemed cool but is obviously DOA. Can't wait for the new faster USB 3 on my next mac.
     
  19. macrumors regular

    bazinga!!

    Joined:
    Apr 25, 2012
    Location:
    Belgium
    #19
    lol!
     
  20. macrumors 604

    mrsir2009

    Joined:
    Sep 17, 2009
    Location:
    Melbourne, Australia
    #20
    Judging by this... How much will the 10 metre one cost? :D
     
  21. macrumors 68020

    Mr. Gates

    Joined:
    Jun 17, 2009
    Location:
    --Redmond --------- ----------------Washington---
    #21
    $9.99 would be fair.
     
  22. Administrator/Editor

    WildCowboy

    Staff Member

    Joined:
    Jan 20, 2005
    #22
    If you've known about it for a week, it would have been helpful if you'd told us about it at any point. :)
     
  23. macrumors 68020

    Joined:
    May 20, 2011
    Location:
    Earth
    #23
    I wonder if I can write a letter to Apple that since I'm not using thunderbolt or plan to use it if I could get a refund for the unused portion sold to me on my MBP. Hmm
     
  24. macrumors newbie

    Joined:
    Oct 12, 2011
    #24
    Just what I need, an even SHORTER cable.

    Where is the option of a longer one?
     
  25. macrumors member

    Joined:
    Jul 16, 2003
    Location:
    Aussie in London
    #25
    Chill out peasants. It's only 50 bucks. If it offends you that much go buy something else.
     

Share This Page