I don't understand Schiller's comment that Samsung's infringement caused people to "question our design skills". How so? How would copycat phones make people think less of Apple's design? If anything, wouldn't copying be a form of flattery?
Does he mean that people thought Apple was copying Samsung instead of vice versa? That doesn't make sense. Or that they started questioning the screen size of the iPhone? That's true, but it has nothing to do with Samsung's infringement. I really can't make sense of his remark.
Aside from being confusing, Schiller's comment makes Apple look weak. I know he is trying to establish that Samsung harmed their business in order to run up the damages, but saying that Samsung made people lose faith in Apple's design skills sounds as though Apple themselves lacks confidence. As an Apple fan, the whole comment rubs me the wrong way.
He was probably upset that the consumer dare think:
1. Hey..., somebody can make a decent touch phone that works with App's cheaper [cheaper and multiple options] than Apple say they can.
2. Hey..., it uses an OS which is not controlled and restricted at times like something out of 1984.
3. Hey ..., it also has other features that Apple does not believe in and so want me to also dismiss, even if I think they are good ideas.
4. Hey..., I get a choice of handset sizes which do the same things, Apple don't do that (yet...)
5. And so on....
Apple appear to fear too much choice and competition.
They have been in control since the iPod and iTunes launched and seem to have forgot what competition looked like.
They are starting to sound like IBM and Microsoft when the pressure was on.
Samsung Troll Disclaimer: I have owned iPhones since 2007 and never owned a Samsung phone. However, I am not so far up Apples backside to know Samsung make good phones for whom who's requirements it meets.