Has anybody else noticed this trend? iDVD- Gone iWeb- Gone iCal -> Calendar iChat -> Messages iWork -> Pages, Numbers and Keynote (now they are only sold seperately so the iWork name is slowly becoming irrelevant) Facetime Reminders Notes Contacts Mail iLife has diverged into Garageband, iPhoto (with iOS being simply Photos, OS X soon to follow?), and iMovie (this one might actually stick, unless Apple tried to change it to something like "Studio") Music (iOS) Videos (iOS) Safari App Store Photo Booth That leaves us only with one... and it's a biggie. iTunes. iTunes has a problem because the name is so large and so iconic. The app is also so bloated with everything it doesn't need. It would sound dumb to call it "Tunes." I think it is in Apples best interest to ultimately kill off iTunes. First, all iOS apps will be moved to the MAS. Then follow iOS's lead to create 1 app called "Music" and 1 app called "Videos." Lastly, I'm thinking create a simple app called "Store" where you can purchase music, movies, etc. Maybe even link it to the retail store to purchase Apple products and accessories. So you think Apple is purposefully killing off their iApps, to reserve the name for select products?