I've tried the new MacBook pretty in-depth since I first accidentally stumbled on them when randomly visiting an Apple Store while in NY. Had not heard about them being released so it was a total surprise to me.
The first impression I had was a flashback - and a very positive one at that. I had completely forgotten about the 12" Powerbook that I used to own eons ago, and getting my hands on this new MB suddenly made me realise that I haven't really owned a proper laptop in years...and I miss it.
Since the first MBPs came out, I was one of those "desktop replacement" guys. I only bought 17 inch models, first a core 2 duo then an i7. My principal work is in Logic Pro, so I always wanted the biggest screen real estate and the fastest CPU available at the time. Needless to say, these machines were never really "laptops" to me... They were just workstations that happened to be portable. I would only ever use them set up in a studio or at home - always with an external monitor, external keyboard, mouse, audio interface, hard drives etc. For a few years it was an OK way of working, and still is occasionally useful as a secondary workstation. But as a laptop on a plane or a train? Forget about it.
Nowadays, my main workstation has migrated to a top of the range iMac (not the latest one, but still plenty fast for my work), and instinctively I guess I've tried to fill the laptop-sized hole in my life with an iPad, currently an iPad Air. My 17" i7 MBP is just way too big to ever go anywhere with me, it's even too unwieldy to use as a laptop around the house... So it's pretty much been relegated to the role of home server. I have a huge collection of films and series that I stream from it to the iPad using the Air Video app, and sometimes I'll use the MBP for emailing or internet browsing when the iPad is just too annoying. When I go away, it's just the iPad that makes the trip with me.
But to be honest, I've been feeling more and more strangled by iOS, and while having the iPad for an away machine has been mostly OK, it really is a compromise. So when I first laid eyes on the new rMB, picked one up and realised it was effectively no more cumbersome than the iPad Air in any way, I instantly knew that this machine was precisely what I needed...without having consciously realised it before.
I've been doing all the due diligence to make sure that the new MB is really up to the task of what I'd want... And in all honesty, despite the supposed limitations it has, it just feels perfect for what I need and really has sparked a memory of what I loved about having a 12" PowerBook all those years ago, like a repressed memory coming back. There's no way I would do any Logic work on the MacBook, but then again I never did on my 12" PowerBook either. As a sidekick to my work iMac and my "home server" gigantic 17" laptop, the MacBook makes complete sense. After my actual job, the next main secondary work I do with a computer is maintaining my website (on squarespace). Have tried doing this on the iPad and it is so torturous that it may as well be impossible. My 2010 17" MBP is fine for that task, but like I already said, it's a giant... So if I want to work on my website anywhere but at home, I would have to lug that thing around. And its battery is well beyond needing replacement which I don't see the point of doing since it's always plugged in at home.
Enter the new MacBook.. Have spent a few hours in Apple Stores using the MacBook as if I owned it already. Logged in to my squarespace account, editing pages, tidying up photos in pixelmator, internet browsing with multiple tabs. The MacBook handled it all like a champion, even when I used switch res x to bump it up to 1920x1200 - probably a bit of a ridiculous res to use on a 12 inch screen but surprisingly usable for me. It really handled it all like a breeze, and while I'm under no illusions that these MBs are not powerhouses, it was actually far more responsive and snappy than my 17" MBP i7.
Investigating this a bit further, I found that the geekbench scores for the rMB are actually pretty close to my old MBP (the 2010 ones were only dual core i7s and actually not that fast), and the 1.3 gHz model benches even better than my MBP. So for me, not only will the new rMB be a perfect bona fide laptop to really take anywhere, an experience I've not had for years, but it will also not feel like a step down in performance at all from the last laptop I owned. Even the 1.1 base model machines I've tried for extended periods in-store have performed way better than the numbers make you think, letting me do all the squarespace stuff I do and regular browsing with far more pep than my old MBP. My iMac is another story of course, but I love the thought of having a tiny, truly portable and chic machine that can handle everything I do (bar logic), anywhere I want to do it.
The last test I did was just for interest's sake. Most of you won't know this benchmark, but there is test project made for Logic Pro (evan logic benchmark) which we music guys use to see how much realtime CPU grunt we can get out of a machine. Basically it is a project full of identical tracks all with realtime plug in effects on them, and you un-mute tracks until your computer coughs up and can no longer play the song. So, even the base model rMB manages to play a significantly higher number of tracks than my 2010 top of the line MacBook Pro. OK this is not really high praise I know... But considering that only a couple of years ago, I was happy to use that machine not just as a portable but as a _desktop replacement_, it really puts the usability of the new MacBook into perspective for me.
The only downsides for me are that they're a little pricey and even though I've already gotten used to it in my head, I will still miss MagSafe I think. Got used to the new keyboard pretty fast, don't completely love it but am pretty sure after a while I won't be phased by it at all.
Overall, it's weird. For a few years now I've felt like I have been way way off whatever Apple's target market is. Have felt like whoever they are making stuff for, while I still mostly like it, it's not made for me. The apple watch for example, doesn't interest me at all, not in the slightest. But with the new MacBook, I'm shocked to feel like they hit the nail on the head, at least for me personally and the one use-case I forgot I even wanted. After stumbling along trying to fill the ultra portable gap in my working/computing life for years with an iPad, I'm really excited that there's now a real computer (that I actually want) which will slide on like a glove for this role.
That's my take on it so far... Still haven't placed my order but I think it's only a matter of time...