Lowe's Expanding Vision Pro 'Style Studio' Experience to Additional Stores

[MacRumors]

Following the launch of the Vision Pro headset last year, Lowe's hardware stores began offering an in-store Apple Vision Pro experience to try out its 3D "Style Studio" app and experience for kitchen renovation design.

Lowe's made the Vision Pro experience available to customers at select stores in North Carolina, California, and New Jersey, but now it is expanding to five Lowe's locations in Austin, Texas and the surrounding area. Lowe's said that its pilot test was successful, which is why the Vision Pro will roll out to new locations.

Lowe's Style Studio lets customers view a 3D kitchen environment that can be customized with hundreds of real-world materials, fixtures, and appliances. The app is available in the Vision Pro App Store, but customers who do not have a Vision Pro can use it at Lowe's stores.

Since the initial test run, Lowe's has added new options including trending colors and popular kitchen designs. There's also a new teleport feature that lets users view their kitchen from different viewpoints within the room, without moving.

A Lowe's employee will guide customers through the kitchen creation process during a one-on-one 45-minute appointment, where there are 80 billion design combinations available. Completed kitchen setups can be saved, emailed, texted, or AirDropped as a PDF, with the content in the kitchen able to be purchased through Lowe's.

Sessions are free, and customers in the Austin area can book a consultation online using the Lowe's website. Vision Pro headsets will be available at Texas stores for approximately three months, with appointments to start on March 15.

Article Link: Lowe's Expanding Vision Pro 'Style Studio' Experience to Additional Stores

 

[turbineseaplane]

Nice

This is an excellent use of this sort of technology

 

[DelayedGratificationGene]

Great for Apple and AVP

 

[filmantopia]

I truly expect for the Apple Vision product line to be super successful in the long run. It’s a marathon. All it needs is drop in price and weight along with some standard software updates. More content will come. Apple needs to stick to its guns here because it’s an awesome product.

 

[mozumder]

Surprised there isn’t a real-estate app that uses Vision Pro

 

[russell_314]

Surprised there isn’t a real-estate app that uses Vision Pro

There needs to be one for crime scenes where you can walk through famous crime scenes 😂

 

[sw1tcher]

Surprised there isn’t a real-estate app that uses Vision Pro

You didn't search before posting that, huh? 😂

Experience the future of home tours with Zillow Immerse on Apple Vision Pro

Zillow ® Immerse SM , the most interactive way to explore select home listings on Zillow, today launched in the App Store for Apple Vision Pro. Zillow Immerse elevates the home tour experience to a jaw-dropping degree with its virtual walkthroughs and interactive 3D floor plans. "At Zillow...

investors.zillowgroup.com

‎Zillow Immerse

‎Step inside for an immersive home tour no matter where you are. Zillow Immerse offers a unique interactive home shopping experience that features an exclusive group of listings. This app lets buyers, sellers, renters, and agents see the signature Zillow listing experience through a new lens...

apps.apple.com

Step inside for an immersive home tour no matter where you are. Zillow Immerse offers a unique interactive home shopping experience that features an exclusive group of listings.

This app lets buyers, sellers, renters, and agents see the signature Zillow listing experience through a new lens powered by AI. You can access helpful resources and special features like:

• Interactive floor plans
• 3D tours
• High-resolution photos
• Curated listings
• Pricing details, tax history, and estimated market value
• Home facts, features, and more


This app is only available for Apple Vision Pro.

 

[dasmb]

And to think -- last time I did a kitchen remodel I had to get by with just my "imagination." I got played for a sucker.

 

[Black Belt]

Well that’s pretty damn cool. Just sanitize it in between

 

[anthogag]

Can customers at Lowe’s also get the Apple Vision Pro demo or is it just about viewing Lowe’s stuff using Vision Pro?

 

[LightProtector]

Florida please!

 

[swester]

Can the AVP also simulate the experience of the reno contractor never showing up for appointments, delaying the project by 6+ months, and then doubling the cost? That would be a truly accurate immersive experience! 😆

 

[AgentOSX]

I have the Vision Pro. I actually prefer to watch movies on it with my AirPod Pros than I do the 75" TV.

But I do not pretend it is for everyone. Even when I first got it on release day, I thought that this TECHNOLOGY could significantly change media and computing, but the device itself was not the medium.

I have lived and worked in Hollywood for 31 years. Designing a shoot around the AVP for a dramatic show or sitcom is something I really, really want to do but no one will give me the 100K I need to do a test case. I would like to have a sitcom/show shot, and then re-film the show using the AVP as a perspective centerpiece. I think an audience member INSIDE the scene would be great and have a lot of appeal. So far only a few terrible p*rn attempts have been made but they have neither talent nor anything engaging to be honest.

I would have hoped that Apple Originals would have done that as an experiment by now. I do like the Apple Immersive videos, but for the most part they are not endlessly re-watchable like a DIE HARD or GODFATHER or GLADIATOR.

The 3D of AVP is by far the best in the business. My eyes cannot handle the three different technologies that project 3D in theaters, and that is my dang eyes' fault. I get headaches and blurry vision and cannot handle more than a few minutes. But 3D on the AVP is amazing, painless and far superior quality than any of the projected systems. 3D as a presentation has lost its pop appeal and very few things are expected to be 3D again, and I am OK with that. But DEADPOOL vs WOLVERINE in AVP 3D is a complete joy.

 

[johnsawyercjs]

"Lowe's Hardware" and "Apple", much less "Apple Vision Pro", aren't two things you often see together in one headline. Sounds interesting. Some augmented reality even in the Quest 3 can be impressive, so I can only imagine what it's like in an AVP.

 

[JapanApple]

As for an interior design architect aspect, I think this is fantastic. Lowe’s is gonna get a lot of usage out of this. Highly useful highly effective in items that compasses interior

 

[StuBeck]

Can customers at Lowe’s also get the Apple Vision Pro demo or is it just about viewing Lowe’s stuff using Vision Pro?

This is just using an Apple device to sell Lowes products. Its not a demo of the Vision Pro.

 

[filmantopia]

I have the Vision Pro. I actually prefer to watch movies on it with my AirPod Pros than I do the 75" TV.

But I do not pretend it is for everyone. Even when I first got it on release day, I thought that this TECHNOLOGY could significantly change media and computing, but the device itself was not the medium.

I have lived and worked in Hollywood for 31 years. Designing a shoot around the AVP for a dramatic show or sitcom is something I really, really want to do but no one will give me the 100K I need to do a test case. I would like to have a sitcom/show shot, and then re-film the show using the AVP as a perspective centerpiece. I think an audience member INSIDE the scene would be great and have a lot of appeal. So far only a few terrible p*rn attempts have been made but they have neither talent nor anything engaging to be honest.

I would have hoped that Apple Originals would have done that as an experiment by now. I do like the Apple Immersive videos, but for the most part they are not endlessly re-watchable like a DIE HARD or GODFATHER or GLADIATOR.

The 3D of AVP is by far the best in the business. My eyes cannot handle the three different technologies that project 3D in theaters, and that is my dang eyes' fault. I get headaches and blurry vision and cannot handle more than a few minutes. But 3D on the AVP is amazing, painless and far superior quality than any of the projected systems. 3D as a presentation has lost its pop appeal and very few things are expected to be 3D again, and I am OK with that. But DEADPOOL vs WOLVERINE in AVP 3D is a complete joy.

Submersed is a well-done Apple Original narrative short film shot in AVP format. Unless you’re specifically talking about content that ties into to an existing standard format show or film.

 

[AgentOSX]

Submersed is a well-done Apple Original narrative short film shot in AVP format. Unless you’re specifically talking about content that ties into to an existing standard format show or film.

What I want to do is have a conventional show and then the same show designed around immersive and then have people see both of them back to back. Comedy I think would be harder to pull off with AVP perspective but I want to try. Comedy usually needs distance and wider shots to preserve the humor, but I wonder what it would be like to watch an episode/scenes of Friends while sitting on the Central Perk couch.

 

[AgentOSX]

I wonder how many are actually going to use the headsets (or spatial computers as Apple says).

The ultra display view on the AVP is great... but it is extremely difficult to actually do productive work on it. MAYBE I should give it a try with a bluetooth keyboard and mouse but it is just an academic exercise. I cannot see it being worth the trouble.

I wish Apple's M-series chips would handle a real, physical ultra wide display. They can't and the video quality is so awful I gave away a 34" curved monitor just a few months old. If they can have stellar video quality on AVP, why not on a physical monitor?

 

[filmantopia]

What I want to do is have a conventional show and then the same show designed around immersive and then have people see both of them back to back. Comedy I think would be harder to pull off with AVP perspective but I want to try. Comedy usually needs distance and wider shots to preserve the humor, but I wonder what it would be like to watch an episode/scenes of Friends while sitting on the Central Perk couch.

I doubt that there would be the massive investment to duplicate an existing show for a (currently) niche format. There are way too many logistical differences, as shooting in 3D 180 requires its own specific set designs, camera movements, audio recording considerations, crew, etc. It would be like making an entire second show, and one that's way more difficult to do. What I could see Apple doing is a scripted show designed specifically for the format.

I wouldn't count out comedy at all-- it would just need to be done differently. In fact, I think the format creates lots of great comedic opportunities, for example, by giving the creators the ability to direct the viewer's attention by turning their head for 'punchline' reveals.

 

[AgentOSX]

I doubt that there would be the massive investment to duplicate an existing show for a (currently) niche format. There are way too many logistical differences, as shooting in 3D 180 requires its own specific set designs, camera movements, audio recording considerations, crew, etc. It would be like making an entire second show, and one that's way more difficult to do. What I could see Apple doing is a scripted show designed specifically for the format.

I wouldn't count out comedy at all-- it would just need to be done differently. In fact, I think the format creates lots of great comedic opportunities, for example, by giving the creators the ability to direct the viewer's attention by turning their head for 'punchline' reveals.

I am not thinking of the market size. I am wondering about the output. If it genuinely is a superior product, that is where to start with the concept.

From the moment I got the AVP I though this tech is going to change computing and media... I just did not think this was the device itself that would do it. But having a great example of what it can do helps propel device development and the media for it.

I saw the Immersive Metallica short concert film. It was truly great. I wanted like 10 more songs and it was so involving I almost shouted out requests.

 

[filmantopia]

I am not thinking of the market size. I am wondering about the output. If it genuinely is a superior product, that is where to start with the concept.

From the moment I got the AVP I though this tech is going to change computing and media... I just did not think this was the device itself that would do it. But having a great example of what it can do helps propel device development and the media for it.

I saw the Immersive Metallica short concert film. It was truly great. I wanted like 10 more songs and it was so involving I almost shouted out requests.

I completely understand and agree that Apple ought to invest in the content up front to drive innovation and interest in the product line. I just think original content makes more sense than replicating an existing show (which I'd argue is probably logistically impossible), from a production prospective. The 3D 180 format is so different from traditional video that it calls for a deep rethinking of the way films and shows are shot.

I'm in my Vision Pro now. I use it for nearly 100% of my work! I love and believe in it, and I'm excited to see where Apple takes it.

Also, I'd definitely pay for full length concerts, events like Olympic opening ceremony, broadway shows, and maybe some sports games in 3D 180.