BLINKX LAUNCHES SMART FOLDERS ON MAC: SAN FRANCISCO, CALIF. - January 10 2005 - blinkx, the smartest thing on your computer, today announced the availability of blinkx 2.0 for the Macintosh Operating System, featuringthe worlds first Smart Folders, and delivering next generation search technology to the Mac OS for the first time. blinkx, a free download at
www.blinkx.com, has already changed the way over 1 million Windows users interact with information, and can now do the same for Mac users. In response to an overwhelming consumer demand, blinkx today became the first to deliver both implicit query and Smart Folders for the Mac environment. Smart Folders are intelligent folders that automatically update their content as new information becomes available, based on the ideas contained within the content of those files. blinkx offers a comprehensive solution that enables Mac users to index their hard drive, and search across the Web and their desktop simultaneously.
Using implicit query, blinkx brings information directly and proactively to Mac users, without requiring them to enter any keyword searches. blinkx assesses all the information that the user is actively viewing, and automatically recommends and retrieves relevant content, including PDFs, Zips, MP3s and Jpegs from local and Web searches, based on context. For example, blinkx can infer from the content on the users screen whether to retrieve information on Apollo the space program, the Greek god, or the theater in London. This release also features Preview Thumbnails, which provide users with screenshots of the suggested links for improved navigation and ease of use. blinkx 2.0 supports many Mac-specific applications including the Safari browser, Quark, Entourage and QuickTime.
