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Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports.

Johny-Srouji.jpg

Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design and pioneered the transition to Apple silicon.

Earlier this week, it emerged that Meta had hired multiple significant Apple employees, including longtime Apple designer Alan Dye, while conducting its own recruiting blitz for AI and smart glasses development. Meanwhile, Apple announced the retirement of Senior Vice President and General Counsel Kate Adams, Lisa Jackson, Vice President of Environment, Policy and Social Initiatives, and AI chief John Giannandrea. Earlier this year, Apple lost Chief Operating Officer Jeff Williams, who is retiring, and Chief Financial Officer Luca Maestri. There have also been rumors about Apple CEO Tim Cook retiring, with rumors suggesting he is preparing to leave his role as soon as next year.

Gurman says that the losses are partly due to veteran executives nearing retirement age, but there is still a "disconcerting brain drain" taking place in the company. Nevertheless, Gurman says the accumulative weight of the departures all adds up to "one of the most tumultuous stretches of Cooks tenure." Some of the losses are said to be a "cause for deep concern," and Cook is now looking to prevent further loss of leading talent with stronger compensation packages.

Gurman notes that "Apple hasn't launched a successful new product category in a decade," leaving it increasingly vulnerable to having its talent poached by more agile rivals who are said to be better equipped to develop the next generation of devices and AI technologies.

Cook himself is thought to be likely to join the exodus and step down in the not-too-distant future. He turned 65 last month and now exhibits a noticeable, unexplained tremor in his hands. He is likely to transition to the role of chairman, rather than vacate the company entirely.

The departure of Srouji is said to be "a more imminent risk" and Cook is purportedly working hard to retain him by offering a substantial pay package and the potential of more responsibility. Some executives have suggested elevating Srouji to the role of chief technology officer. This would move him to oversee a broad range of hardware engineering and silicon technologies, making him Apple's second-most powerful executive.

Gurman says this change would likely require John Ternus to be promoted to CEO, but Srouji apparently would prefer to not work under a different CEO, even with an expanded remit. If he does leave, Srouji would likely be replaced by Zongjian Chen or Sribalan Santhanam. Beyond Srouji and the other reported departures, Apple is believed to be contending with a significant talent drain among its key engineers.

Gurman explains that there has been "a broader collapse within Apple's artificial intelligence organization" triggered by AI models chief Ruoming Pang departing earlier this year, along with colleagues such as Tom Gunter and Frank Chu. Apple lost Siri and search overseer Robby Walker, as well as his replacement, Ke Yang, to Meta.

Apple's AI group is apparently suffering from low morale and there is growing worry over the increasing use of external AI technology such as Google Gemini. Around a dozen of Apple's leading AI researchers have also now departed.

The company's AI robotics software team has seen widespread departures, including its leader Jian Zhang, who joined Meta. The user interface team has also lost members, such as Billy Sorrentino, culminating in Dye's exit.

Apple's hardware design group "has been nearly wiped out," with many employees vacating to other companies or following former design chief Jony Ive to his studio, LoveFrom. Abidur Chowdhury, the designer behind the iPhone Air who narrated its unveiling in September, left for an AI startup.

The company has lost a key director in charge of display technologies, Cheng Chen, to OpenAI. He also oversaw the optics of the Vision Pro headset. In addition, one of Apple’s top hardware engineering executives, Tang Tan, similarly left for OpenAI.

Apple has even lost the dean of Apple University, Richard Locke. Apple University is the internal program intended to preserve the company's practices and culture following the death of Steve Jobs.

The exodus has become a major concern for Apple's leadership, which has instructed human resources to ramp up recruitment and retention efforts. See Gurman's full report for more information.

Article Link: Apple Chip Chief Johny Srouji Could Be Next to Go as Exodus Continues
 
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Srouji, cue, Joseiak all in their early 60s
Cook 65
Jackson and Adam's in their early 60s

Succession is underway

Srouji? He's a tech guy, where would he go after Apple to achieve more than he did with Apple? He doesn't need the money. He doesn't work under a new/different CEO? Well, if he were going to join another company, guess what?

Gurman? Throwing stuff at the wall as usual
 
Tim really needs to work more on retaining talent and strengthening the team before he abandons ship. That’s what a good CEO does. Not paying as much as other companies when apple makes more is ridiculous to lose people for.
 
Can't say I blame him: imagine building incredible silicon and hardware systems to have increasingly buggy, flaccid UX, and run of the mill SW put on top, but then locked down to the point they can't run anything else.

The notable exception is MLX, which I actually think is an incredible system and very well thought out and executed, but iOS/iPadOS/macOS, despite having the very loyal installed base (who likely thinks all is well in the world and they are just fine and always will, and, really, that's fine, I'm not saying they shouldn't feel that way if they _really_ feel that way and aren't just "coping"), looking at this from Johny et al's perspective, who likely have enough vested stock & career arc fulfilled, so "building cool things that do cool things" is probably the currency that matters the most, why wouldn't pastures at NVIDIA, Qualcomm, or even a startup where they'd get the full stack or close to it look better (where they'd also, arguably, get some diversity in their portfolio with some equity from other parts of the market)? Of course it would.

The Neural Engine is walled off, anything past M2 won't even boot Linux (and M2/M1 don't very reliably run it as a daily driver), and MLX is great but it's still not close to critical mass, and macOS/iOS/iPadOS is increasingly flat and buggy with poor UX to many people (the latter, of course, is subjective, the former is more objective), yeah, no surprise people are leaving.
 
Ive been saying ever since they failed last yr with ios 18 and they said siri was coming out with something with ios 18 and it never did, ive been saying since then apple is gonna go outta business i predict by 2030. Now look, everyones leaving apple all of a sudden.
 
This is what happens when companies only cares about pure profits than employees and consumers.

Don't worry, soon someone will come in and tell us how we have it all wrong because there are "one billion+ active happy repeat Apple customers".

This is the same group ordering a brandy on the A deck of the Titanic, while listening to the orchestra, as water comes over the bow.
 
Gurman notes that "Apple hasn't launched a successful new product category in a decade," leaving it increasingly vulnerable to having its talent poached by more agile rivals​

Apple should have anticipated and dominated the market for smart glasses. The thing the Meta glasses do well is that they have a decent camera (as of Gen 2, 3K resolution and full HDR) and good audio (great for discreet music playback). Coupling that with Apple’s privacy priorities and Siri should’ve been a no-brainer. That at least would’ve taken the edge off the whole “new category”/“wearable AI thing” hype. I don’t even have Meta’s 💩ty AI enabled on my Metas. I just like using them as sunglasses/headphones/occasional POV cams.
 
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Apple should have anticipated and dominated the market for smart glasses. The thing the Meta glasses do well is that they have a decent camera (as of Gen 2 with 3K resolution and full HDR) and good audio (great for discreet music playback). Coupling that with Apple privacy priories and Siri should’ve been a no-brainer. That at least would’ve taken the edge off the whole new category/wearable AI thing. I don’t even have Meta’s 💩ty AI enabled on my Metas. I just like using them as sunglasses/headphones/occasional POV cams.

I don't know if this category is going to work.

Way too many super dorks are out there being HYPER creepy in public with these and it's creating a strong backlash to the category, perhaps rightfully so.

I loved the story last week about the woman on the subway who smashed a pair of MetaPervGlasses after some creep was scoping her.
Bravo 👏
 
Remove the people/dept influencing apple to release old, mundane, buggy software & hardware because they know whatever garbage they churn out people will buy it.

Stop listening to the shareholders.

This exodus wont fix anything unless the root of the problem is addressed. What's happening is the equivalent of removing democratic politicians... they where never in control anyway...
 
I don't know if this category is going to work.

Way too many super dorks are out there being HYPER creepy in public with these and it's creating a strong backlash to the category, perhaps rightfully so.

I loved the story last week about the woman on the subway who smashed a pair of MetaPervGlasses after some creep was scoping her.
Bravo 👏
Funny…. the women I know call the Meta glasses “creep glasses”.
 
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