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Apple iPhone Trade-In Promotion Ends as Credit Values Lowered

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Apr 12, 2001
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As expected, Apple has ended its limited-time promotion that increased the trade-in values for select iPhone models in the United States when customers buy a new iPhone.

apple-trade-in-2024.jpg

The two-week promotion officially came to a close on June 3, which means anyone trading in their existing iPhone 11 or newer today will get slightly less money knocked off the price of a new iPhone than they would have done the previous day. Some of the new values have been reproduced below, with the previous promotional values in brackets:
  • iPhone 14 Pro Max: Up to $630 (vs. $650)
  • iPhone 14 Pro: Up to $520 (vs. $530)
  • iPhone 14 Plus: Up to $420 (vs. $430)
  • iPhone 14: Up to $370 (vs. $380)
  • iPhone 13 Pro Max: Up to $450 (vs. $460)
  • iPhone 13 Pro: Up to $370 (vs. $380)
  • iPhone 13: Up to $300 (vs. $320)
  • iPhone 13 mini: Up to $270 (vs. $300)
  • iPhone SE (3rd generation): Up to $160 (vs. $170)
Trade-ins can be completed on Apple's website or at an Apple Store, and the credit can be applied towards the purchase of a new Apple product, or placed on an Apple gift card for later use. Apple's trade-in page offers a complete list of values for devices.

Article Link: Apple iPhone Trade-In Promotion Ends as Credit Values Lowered
 
Article Link
https://www.macrumors.com/2024/06/04/apple-iphone-trade-in-promotion-ends/
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From a corporate standpoint, shouldn't Apple have really aggressive trade-in prices to get old hardware out of the ecosystem, keeping 'loyal' customers on a tighter upgrade cycle and encouraging potential buyers to get a new device because of 2nd hand scarcity?

Or is it simply that highly price-sensitive consumers either buy an eBay iPhone for $300 or get a cheapo Android phone?
 
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iZac said:
From a corporate standpoint, shouldn't Apple have really aggressive trade-in prices to get old hardware out of the ecosystem, keeping 'loyal' customers on a tighter upgrade cycle and encouraging potential buyers to get a new device because of 2nd hand scarcity?

Or is it simply that highly price-sensitive consumers either buy an eBay iPhone for $300 or get a cheapo Android phone?
Click to expand...
They only care about money so will give as little as possible
 
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CausticSoda said:
Does this make any difference to anyone? If money really matters I guess you sell it yourself on one of many platforms to make a more money. If you cannot be bothered, I suppose you go Apple trade-in, at a cost... If you make that decisions +/- $10 is not of much importance, presumably?
Click to expand...

This makes no sense to me. I'm sure some corporate bean counter did the math and decided they can only afford to "lose" $10 more per phone.

I don't know how anyone did any analysis on this and came to the conclusion that it would have any effect on trade-in numbers whatsoever.
 
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CausticSoda said:
Does this make any difference to anyone? If money really matters I guess you sell it yourself on one of many platforms to make a more money. If you cannot be bothered, I suppose you go Apple trade-in, at a cost... If you make that decisions +/- $10 is not of much importance, presumably?
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Especially when you use carrier financing and this $20 difference doesn’t really show up since the trade nets you a “free” with bill credits phone either way.
 
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Haiku_Oezu said:
Trade ins feel like such a scam to me, I always resell my old phones myself

Apple stuff always sells so easily (here at least) it makes no sense to go with trade ins
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I trade in to the carrier so I end up with a free phone. I buy someone else’s phone that is the cheapest of the full rate trade in to get all the bill credits and then sell my phone on swappa for a better deal.
 
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coachgq said:
I trade in to the carrier so I end up with a free phone. I buy someone else’s phone that is the cheapest of the full rate trade in to get all the bill credits and then sell my phone on swappa for a better deal.
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Sick, I wish we had these kinda deals

steve09090 said:
The markets flooded in Australia. I was given am iPhone 8, and have no use for it, but can’t bear to sell it for $150
Click to expand...

Oof, that blows
I guess cause it’s the older side?
 
Haiku_Oezu said:
Trade ins feel like such a scam to me, I always resell my old phones myself

Apple stuff always sells so easily (here at least) it makes no sense to go with trade ins
Click to expand...
In my opinion, corporations are guaranteed to take your device. That's why they can press down the offer.
 
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