Damn! That article on Apple (not the super computer) is good PR. And I quote:
If the computer industry were a celebrity, it would hire an image consultant.
Correction: The Windows computer industry would hire one. Macintosh fans, on the other hand, have watched the tribulations of the much larger Windows population with mixed feelings - sympathy, relief, even amusement - because their operating system, Mac OS X, is so far 100 percent virus-free. And because Mac OS X comes with less of its plumbing exposed to the Internet than Windows, hackers are a far more distant worry.