Look at this list of how 100 companies ranked with regard to customer service. AOL, Comcast and Sprint where the top three worst and Apple is 86th.
http://articles.moneycentral.msn.com/SmartSpending/ConsumerActionGuide/HowCompaniesWereRanked.aspx
http://articles.moneycentral.msn.com/SmartSpending/ConsumerActionGuide/HowCompaniesWereRanked.aspx