Apple Announces New Mac Sales Record Following MacBook Neo Launch

[MacRumors]

Apple's CEO Tim Cook today said the Mac just had its "best launch week ever for first-time Mac customers," which suggests that the new MacBook Neo has been a hit with customers buying their first laptops or switching from Windows.

Apple released the MacBook Neo last Wednesday, March 11. In the U.S., pricing starts at just $599 for the general public and an even lower $499 for college students. The laptop is powered by a version of the iPhone 16 Pro's A18 Pro chip, and it is available in colorful finishes like Citrus, Blush, and Indigo, alongside traditional Silver.

Apple also released MacBook Air models with the M5 chip and MacBook Pro models with M5 Pro and M5 Max chips last week, so it was a big week for new Macs, but the affordable MacBook Neo is likely driving the record number of first-time Mac buyers.

If you want a MacBook Neo, you may have to wait. In the U.S., MacBook Neo orders placed through Apple's online store today are estimated to be delivered between April 6 and April 13. However, it may be possible to find a MacBook Neo sooner at one of Apple's retail stores, or through authorized resellers such as Amazon and Walmart.

https://twitter.com/x/status/2034979891926769864

Article Link: Apple Announces New Mac Sales Record Following MacBook Neo Launch

 

[iMac The Knife]

Well for the price, I would hope so.

 

[kotaKat]

Already spotted four of them on a very sleepy little regional college campus in the middle of nowhere NY, and they're already in Walmart down the road. The Mac population grows rapidly...

 

[Astuces iOS]

Good luck with 8gb of ram

 

[WarmWinterHat]

Already spotted four of them on a very sleepy little regional college campus in the middle of nowhere NY, and they're already in Walmart down the road. The Mac population grows rapidly...

I've already seem a couple residents/med students carrying them here at the hospital on rounds.

 

[gmanist1000]

“For first time Mac customers”

 

[Spinarelo]

I would be very concerned if I were one of the other entry level cheap laptop makers.

 

[iMac The Knife]

“For first time Mac customers”

"For first time computer users". Fixed it for you 🙂

 

[macdisciple]

“For first time Mac customers”

Essentially, the target audience. iPhone + Mac or Mac + iPhone = ecosystem.

 

[MRSugarD]

I am thrilled.

 

[Eminemdrdre00]

Good luck with 8gb of ram

What do you mean? My M1 MacBook Air has 8gb of RAM and I've had zero issues

 

[Spock]

Imagine that, people do consider the Mac when it does not cost an arm and a leg.

 

[mystery hill]

But commenters here said that no one should buy the Neo.

 

[Spinarelo]

Good luck with 8gb of ram

The people buying this laptop don’t really care lol. A lot of them probably don’t even know what ram does or how only having 8gb will affect their usage.

 

[DotCom2]

Who even doubted this? Very smart move Apple!

 

[MayaUser]

Apple will gain some market share compared to the last decade

 

[WarmWinterHat]

But commenters here said that no one should buy the Neo.

I don't remember anyone here saying that. Plenty said it was a bad idea/a bad buy/stupid/etc., but it was pretty universal that it would sell well.

 

[abatabia]

Genius move. I grabbed an indigo 512gb and am going to set it up this weekend. I had previously sold my M1 Air so this will fill that role.

 

[bviktor]

I would be very concerned if I were one of the other entry level cheap laptop makers.

Oh they are, Asus already admitted so, publicly.

 

[MayaUser]

Genius move. I grabbed an indigo 512gb and am going to set it up this weekend. I had previously sold my M1 Air so this will fill that role.

but why? I mean this Neo is for former intel mac customers...i dont see an upgrade to M1 air

 

[I7guy]

Can’t say I’m surprised. Release a premium laptop st an affordable price and under promise and over deliver. Recipe for success.

 

[citysnaps]

Does Apple still need a "product guy" (jeez I hate that hackneyed descriptor) as CEO?

 

[IceCool]

I am very excited about this. I have always loved the Mac and I think the MacBook Neo will have a positive effect for even existing Mac users. Higher market share hopefully means more software compatibility from developers that otherwise refuse to spend time and money developing for the platform.

 

[Che Castro]

Now release the Mac mini neo

 

[kdesign7]

Honestly - it’s a great laptop.

I’ve seen almost every video and read many reviews about the 8gbs of ram.

Hold and pause for a moment and realize - if this is your focus, this laptop isn’t for you and, your opinions on it aren’t going to be digested by others in a way that you mean it.

This laptop moves. It functions. It keeps up
With nearly everything MOST consumers needs. This laptop was never intended as “best in class” performance. So please, refrain for trying to slander this laptop for its 8gbs.

I have an iMac m1, and this MacBook Neo can do everything I do on my m1. Easily. I have yet to find the hiccup (ok maybe the battery, it’s def not where it’s advertised) but then again, when I have a USBc adapter connected with 2 USBa hard drives mounted along with sidecar to my 12.9 iPad Pro, multiple chrome windows and background videos playing, this would take a hit. So I won’t be too harsh in that space.

Long story short.

This laptop kicks. And will be a game changer and also bring many new users to the folder for the price.

Great job Apple. Well done.