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Over the past week and a bit, Apple has shared a new iPhone 16 Pro ad called "All Systems Pro" on its YouTube channels in select countries, such as Japan, India, South Korea, and Singapore. Apple has yet to share the ad on its U.S. channel.


In the ad, a mission control center goes through a series of final checks before launching an iPhone 16 Pro into space like a rocket. During a 30-second countdown, the team ensures that all aspects of the A18 Pro chip are ready to go, such as the Neural Engine, 6-core GPU, and support for recording slow-mo 4K video at 120 fps.

"A18 Pro has a faster Neural Engine, improved CPU and GPU, and a big jump in memory bandwidth," the video description says. "It also drives advanced video and photo features like Camera Control, and delivers great graphics performance for next-level gaming."

When it announced the iPhone 16 Pro models in September, Apple said the A18 Pro chip is up to 15% faster than the A17 Pro chip in the iPhone 15 Pro models. The chip is manufactured with TSMC's second-generation 3nm process.

Article Link: Apple Sends iPhone 16 Pro to Space in New Ad Promoting A18 Pro Chip
 
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I miss the commercials they did in the 00s. Those were great. Nowadays, their commercials feel like they use a spinning wheel with a bunch of bad ideas and whichever idea it lands on, they make it.
 
Ground Control to Major Tim. beep

Ground Control to Major Tim. beep


Apparently we can't reach Major Tim. What seems to be the problem?

Maybe he's holding it wrong.
 
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Reactions: GraXXoR
I can see why they only released it in select markets that tolerate this cheesy ass take. So cliche from apple, surprising it even passed the first round. My guess is it was quite expensive and probably didn’t pass a lot of market research, I can see why. Maybe it appeals to certain Asian markets who don’t have this particular space trope and don’t find it to be too cliche.
 
apple should have got Musk to carry it on the starliner instead of a banana.
I suppose too much risk of destruction which would generate all kinds of entertaining memes.
 
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