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Following this morning's announcement of an upcoming iPhone-centric event that's set to take place on September 9 at 10:00 a.m. Pacific Time, Apple has added an event placeholder on its YouTube channel.


Apple plans to stream the iPhone event on YouTube, on its website, and through the Apple TV app. There's also an event placeholder on the Apple Events site. For YouTube, users can click on the video placeholder and choose the "Notify me" option to get a notification when the livestream is up.

If YouTube has your location information, the notification and countdown are in local time, so it's a good way to double check when you'll need to tune in to see Apple's announcements. Apple almost always holds events at 10:00 a.m. Pacific Time, which is 1:00 p.m. Eastern Time, evening in Europe, and early morning in countries in Asia and Australia.

Apple's Events website also has an option to add the event to your calendar for a cross-platform reminder.

For those who are unable to watch, MacRumors will be providing full event coverage on MacRumors.com and the MacRumorsLive Twitter account so you can follow along with the announcements.

Article Link: Apple Shares 'It's Glowtime' Event Placeholder on YouTube
 
A.I. will obviously be the focus this year. Hopefully they have some cool exclusive features for the iPhone 16 lineup beyond what they showed at WWDC. AI can be hot or miss with a lot of things but there's definitely potential when it comes to the camera and upscaling tech. For example, it would be nice to have a cleaner digital zoom ability with the use of AI (imagine a 10x digital zoom photo looking almost as good as a 5x optical zoom).
 
It’s glowing IMG_0690.jpeg
 
Glowtime? What could that mean? What would be the benefit of having the Apple on the back of your iPhone 16 Pro glow? It has to be something else.
 
So not excited this year for the “new” models.
I guess the Glow refers to the “new and magical colors” the Apple Watch and some iPhones will get this year. Innovation in the colors… that’s Apple right now…
 
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Hated it then and now. Always found it tacky
I guess everyone has different tastes but I was disappointed when they took it off the MacBook. Maybe it’s just sentimental reasons but a lit Apple logo on any Apple product means an instant buy for me.

I’m perfectly happy with my iPhone 14PM and M2 Air so it would take a lot for me to upgrade. I felt the 15 PM would’ve been a downgrade with Apple removing the Lightning port and ring/silent switch. It’s going to take something other than a better camera to get me to upgrade
 
Glow.... tell me they are not going to light up the apple on the back.

Tell me they are. It’s an instant buy for me if they do!

Glowtime? What could that mean? What would be the benefit of having the Apple on the back of your iPhone 16 Pro glow? It has to be something else.

So not excited this year for the “new” models.
I guess the Glow refers to the “new and magical colors” the Apple Watch and some iPhones will get this year. Innovation in the colors… that’s Apple right now…

Glow like lume? Lume-coloured iPhones? :D

“Glow” must refer to Siri lighting up when activated.
"Glow" almost certainly refers to the new Siri animation that comes as part of Apple Intelligence, or just the Apple Intelligence features in general, since the hallmark visual feature seems to be that same glow from the invite.
 
"Glow" almost certainly refers to the new Siri animation that comes as part of Apple Intelligence, or just the Apple Intelligence features in general, since the hallmark visual feature seems to be that same glow from the invite.
You’re probably right, but I can have hopes and dreams 😂☠️
 
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