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Apr 12, 2001
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Apple's annual "Back to School" promotion has launched in Japan today after returning earlier this month in Australia, New Zealand, Brazil, and South Korea.

Apple-2024-Back-to-School-Offer.jpeg

While the other countries that saw the promotion launch this month offered either free AirPods 4 with Active Noise Cancellation with the purchase of any new MacBook Air, MacBook Pro, or iMac, or a free Apple Pencil Pro or Apple Pencil (USB-C) with the purchase of any new iPad Pro or iPad Air, the Japanese promotion is offering Apple Gift Cards with the purchase of select Mac and iPad models.

  • MacBook Air, MacBook Pro, or iMac: 22,000 yen Apple Gift Card
  • iPad Pro or iPad Air: 15,000 yen Apple Gift Card

This year's promotion in Japan runs from January 30 through April 9 and is available to qualified education customers who certify their eligibility through UNiDAYS at the time of order. Current and admitted students to universities, colleges, and vocational schools, as well as faculty, staff, and PTA officers at junior high, high, university, and vocational schools, are eligible.

Article Link: Apple's Back to School Sale Launches in Japan With Apple Gift Cards
 
BTW, I fully don't expect the M4 MacBook Air to qualify for the BTS promo here in North America later this summer.

I'm guessing Apple will still keep the M3 model around as a lower cost option.
 
Considering that Mac mini is not a part of the promotion in all the countries where it is currently active, I will not be surprised to see that it permanently removed from the sales/promotion in other regions too in June to September/October
 
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