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Apple's stock closed at an all-time high price of $144.57 on Wednesday and continues to extend its gains this week, reaching a new intraday high above $145 in trading today. Apple shares have risen around 17% since the start of June.

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The stock market gains come ahead of Apple's third quarter earnings results, which will be reported on July 27. Apple unveiled several new products during the quarter, including the AirTag and new models of the iPad Pro, iMac, and Apple TV in April, and previewed major new software updates like iOS 15 and macOS Monterey at WWDC in June.

Apple's market cap is approaching a staggering $2.5 trillion, making it the world's most valuable tech company. Microsoft joined Apple in the $2 trillion valuation club for the first time last month, with gains extending to several major tech stocks.

According to Yahoo Finance, analysts on average expect Apple to set a new third quarter revenue record of $72.9 billion, up around 22% from $59.7 billion in the year-ago quarter. Apple's CFO Luca Maestri cautioned that supply constraints could have a revenue impact of $3 billion to $4 billion in the third quarter, with industry-wide chip shortages affecting supply of iPads and Macs, which could impact the results.

Article Link: Apple's Stock Reached New All-Time Highs This Week
 
I bought at 130$ 3 weeks ago. Guess it's still a good time to buy AAPL.
some of us had it a bit longer, surviving the dips $ cost averaging. For me it's about the long term dividends and splits. For now NVidia is proving a LOT more profits the last 5wks and upcoming 4-1 split for those on ownership up to 6.29th. 6 more days for the split.

More importantly is all these lawsuits has NOT destroyed confidence in Apple's business etc. Apple remains strong.
 
I've found that analysts are very, very slow to react to news. It's easy to trade months before them.

They haven't priced in Epic vs Apple yet - calculate the drop and make your trades now before they do.
Good luck betting against Apple and timing it. Longs have done extremely well and all time highs prove selling AAPL has always been a mistake.
 
S&P's up 37% in the last 12 months, 108% in the last 5 years despite a year of global panic and shutdowns...seems like there's no losing in this game
 
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I originally bought at a split adjusted $25/share because no one was paying attention to services, the buyback, the cash, and the cash flow. Apple was viewed as a hardware company deserving a low multiple. That was wrong and my thesis for buying the stock.

Exactly what I thought played out and I originally had a $450 price target (before split) which would be around $115 now. I wouldn’t be surprised to see AAPL hit $275 in the next 3 years.

Apple is the best company in the world and it’s still early. Great management, great CEO, great products, great services, great strategy, and their capital return is the best too.

Very long AAPL.
 
S&P's up 37% in the last 12 months, 108% in the last 5 years despite a year of global panic and shutdowns...seems like there's no losing in this game
Have to look at how the companies are doing from a micro perspective. Macro economics don’t say anything about Apple, AMZN, and other companies adapting. Apple’s sales and profits objectively improved during the pandemic, so the theory it’s overvalued because of that is simply wrong.

Lots of companies have suffered because of the pandemic too. Tech was a winner for obvious reasons. Can the market go down? Of course, and it will. But we are still in a 140 year bull market and NOTHING, pandemics, war, political unrest, interest rates, the Fed, etc has been able to stop it.

Stay long and win. Criticize it and be poor. Your choice.

If stocks ever do become worthless, money won’t matter anyway.
 
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When I checked, the DJIA percentage was up higher than Apple's percentage gain. That's hardly anything to get excited about. Apple is almost guaranteed to fade before the day's end. It doesn't mean much as a day's gain hardly matters. I'm only interested as to where Apple is at year's end and I'm confident Apple will reach a $3T market cap by then.
 
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True story: In 1998 I purchased 1 share of Apple stock as a printed stock certificate for about $40 with the intention of framing and hanging it, but I lost it shortly after in a move. 20 years later I looked at an online database for missing property and discoveedr the state of Georgia was holding "property" in my name. I filled out the forms and received a check for about $2250. It was the value of the one share of stock sold by some brokerage house - whenever - in my name when I could not be located.
 
Almost exactly 10 years ago, I bought 8 shares of AAPL. Today, that amount is worth 100x my investment. My only complaint is that I didn't buy 80 shares ha.
I bought 2000 shares after Steve came back on board. I knew he'd turn things around so jumped in @ $28 a share around 2003. Adjusted for splits that is now £0.28 a share. I held them until March 2019, (riding some scary dips during that time) when i sold them all. Bought back in during the dip at two thirds of what i sold for and ended up with 2700 shares. Best thing i ever did! $560 becomes $390,000.
 
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