Big Red Push Pins in Boston

[Wingnut330]

I saw this posted on another site. Any idea what they might be?

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iPhone guerilla marketing?

Has anybody else seen those giant red push pins at popular spots? I was walking around Boston this morning, and saw one at the Aquarium, one at Fanuel Hall, and one in Boston Common by the Frog Pond. When you see it and if you've ever seen Google Maps on an iPhone you know exactly what they are. I wonder if this is some sort of guerilla marketing for the iPhone's release this week.

Has anybody else seen them? Are they in other parts of the country?
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[Nykwil]

It's just a tourism thing that the city of boston is doing this summer.
The pin marks a location of interest or significance and it lets pple know.

Has nothing to do with the iphone, probably inspired buy google maps push pins though

 

[Wingnut330]

It's just a tourism thing that the city of boston is doing this summer.
The pin marks a location of interest or significance and it lets pple know.

Has nothing to do with the iphone, probably inspired buy google maps push pins though

Yep - good call....

http://www.boston.com/news/local/articles/2008/06/28/pin_the_town_red/

 

[Rojo]

Is this at all related to red pushpins in Seattle?
http://www.thepushpinproject.com/
These seem to have something to do with (eek) Microsoft??

 

[berkleeboy210]

These were the same morons that put up lightbrights under bridges etc... in boston couple years ago and put the city into terrorist mode for the day.

 

[Rojo]

Also, in New York City, Capital One Bank has an advertising campaign that involves giant red pushpins flying down from the sky and crashing into the city, to mark the overwhelming number of bank locations here. While visually cool & clever, it's actually kind of....a scary ad. It would definitely make me think twice about going near any Capital One location!!

The ad can be seen here.