Downloading of HD Movies made easier!

[Balli]

Surely this compression technology wold greatly benefit Apple's HD movie store, if they chose to implement it?

http://www.i4u.com/article7122.html

 

[MisterMe]

If you read the linked article, then you should see that this is clearly lossy compression. H.264 is probably the highest compression that you can get without substantially degrading video quality.

 

[Balli]

If you read the linked article, then you should see that this is clearly lossy compression. H.264 is probably the highest compression that you can get without substantially degrading video quality.

I just read the article again, and the only thing that stuck out for me was:

"Full HD video is usually compressed to 1.5gbs. JVC apparently reduces that to 12mbps while maintaining the same quality."

 

[gekko513]

It sounds too good to be true, and you all know the saying...

 

[MisterMe]

Having reread the article plus the update, it seems that this "new" technology is H.264. The update is also quite interesting:

Update:
I4U reader Sebastian W. questions if this new JVC codec is doing anything better than the current available codes in HD cameras that already can record at the low rates 12.5mbps rates. ...

 

[jimsowden]

Apple's trailers are already at a bitrate lower than that, the 1080p one I just downloaded is running about 10.5mbits.

H.264 is about as efficient as we're going to see for a while, but I wonder which complexity they're using, basline, main, or high.