My manager was discussing with me on Tuesday about potential returns of 5G iPods based on people thinking it was easy to get video onto them. At least one person had been misinforming customers, (who generally would not always realise how the video features work), that it is as easy to get DVDs onto there as it was music. We were expecting some angry owners to return after Christmas wanting answers.
Anyway, this led to her calling our buyers and being told not to worry too much, apple had something planned for the new year that would help the video situation.
First of all, I am not sure whether they are just reading rumours or actually quoting secret information passed on from Apple. Secondly, with rumours regarding Front Row 2.0, more content availability, and so much more, what video enhancements would they be referring to? They seemed to insinuate to my manager that there would be an easier way of getting your own content onto a 5G iPod, probably using iTunes or other video software.
Not sure exactly what, but if this was from Apple's mouth, it will be very interesting to see what will happen come MWSF.
Anyway, this led to her calling our buyers and being told not to worry too much, apple had something planned for the new year that would help the video situation.
First of all, I am not sure whether they are just reading rumours or actually quoting secret information passed on from Apple. Secondly, with rumours regarding Front Row 2.0, more content availability, and so much more, what video enhancements would they be referring to? They seemed to insinuate to my manager that there would be an easier way of getting your own content onto a 5G iPod, probably using iTunes or other video software.
Not sure exactly what, but if this was from Apple's mouth, it will be very interesting to see what will happen come MWSF.