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Facebook is continuing its seemingly relentless trend of copying Snapchat with the testing of a new feature that plays on the latter's chat streak challenge, which encourages users to "keep your streak going" when messaging friends.

Facebook Messenger streaks include an emoji status to indicate friends that a user is currently in a streak with - who they've messaged for at least two days in a row - and encourages them to keep chatting to keep the streak alive.

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Messenger is testing out streak counts... Streak counts really bug me. pic.twitter.com/leDRemkSR3 - case (@CaseSandberg) November 22, 2017

A spokesperson for Facebook Messenger who spoke to Mashable confirmed its testing of the feature, saying it was a way "to see at a glance fun facts about the people you message with".
"For example, a lightning bolt may appear next to the name of a person you've messaged with for at least three days in a row, and a counter will indicate how many consecutive days you've been chatting. We're interested to see if people enjoy this insight, but we don't have any additional information to share at this time."
Streaks have been a popular feature with younger Snapchat users for some time, with many seeing them as a fun, addictive challenge to see how long they can make a streak last for. Whether or not the trend catches on with the wider age demographic of Messenger users is a different proposition, and will undoubtedly dictate the chances of a wider rollout.

In its last straight-up feature clone, Facebook created a facsimile of Snapchat's day-long, vanishing post idea in Facebook Messenger, WhatsApp, and Instagram, which gained 100 million users following the Snapchat-like update last year.

Article Link: Facebook Tests Yet Another Snapchat-Like Feature With Messenger 'Streaks'
 
FB can go **** themselves with the Messenger updates. They are just shoveled in without any consideration for UI design and now it's just a hugely cluttered mess of ****. I think it should already be apparent to them that nobody wants to use the stupid stories feature either.
 
I added my 13 YO niece to Snapchat and have been receiving a blank pic with the word “streak” on it every morning. Now I know what that’s about.
 
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I fail to understand the purpose of "Streaks". Do people get money or win anything when they have "Streaks"?
It's pretty hot if you have a long streak with someone you want to date.
- college freshmen
(This is meant to be sarcastic, but some college freshmen do think that)
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FB can go **** themselves with the Messenger updates. They are just shoveled in without any consideration for UI design and now it's just a hugely cluttered mess of ****. I think it should already be apparent to them that nobody wants to use the stupid stories feature either.
Yeah, I've been hoarding a really old version of Messenger that I keep installing on my phone through iTunes. Before stories, ads, etc. You know, when it just sent messages like it's meant to.
 
I for one am getting social overload from all social media.
Same for me. Getting SMS, iMessages, Vocal Messages, Phone Calls, Facebook Calls, Facebook Messenger, WhatsApps, etc. Worst thing is, if someone cannot join me through SMS, s/he'll then try Facebook, and s/he'll then call me, and s/he'll then ask someone else to call me. Which results in 5-6 messages for the same exact question, when the only reason is I was busy during this hour.

I recently removed Twitter, Instagram, Snapchat and LinkedIn apps from my phone because all of it was driving me crazy.
 
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