I recently bought the new iMac and want to transfer EVERYTHING from my MacBook Pro to the iMac. I assumed that a FireWire cable connecting the two would result in a much much faster transfer than with an Ethernet cable and went to the Apple store ready to buy. However the salesman there informed me that for such a onetime transfer of data ( in excess of 100 gb) the Time it took wouldn't be that much faster than if I used an Ethernet cable. So I purchased the Ethernet. He should know shouldn't he? And then what good is a FireWire cable for anyway?