Google Announces Cardboard SDK for iOS, 'VR View' Feature for Apps and Websites

[MacRumors]

Google today announced the launch of a Cardboard SDK for iOS developers, allowing them to more easily create native iPhone apps and experiences that will work with the Google Cardboard virtual reality viewer. The Cardboard SDK for iOS includes all of the features that are already available in the Android Cardboard SDK.

For those unfamiliar with Google Cardboard, it is a low-cost viewer designed to work with a range of smartphones from Android devices to iOS devices. The iPhone or other smartphone fits into the front of a viewer made from cardboard or another material, bringing virtual and augmented reality experiences to the user through apps.

Google is also debuting VR view, a feature that allows immersive content to be embedded into apps and websites. VR views transform 360 degree VR images or video into an interactive experience that can be viewed on a desktop computer (an example is available in Google's blog post) or with a phone attached to a Cardboard viewer.

Travel apps may include turtle photos, but they're nothing like diving into the open ocean. Real estate websites may include descriptions of the dining room, but it's nothing like actually touring the home. For developers, having immersive elements in their apps and websites can be the difference between meh and magical. That's why we're introducing VR view--a quick and easy way to embed immersive content on Android, iOS and the web.

The Cardboard SDK for iOS and the tools for creating VR views are available starting today.

Article Link: Google Announces Cardboard SDK for iOS, 'VR View' Feature for Apps and Websites

 

[jambon]

Early April Fools?

 

[Mascots]

That'd be a pretty elaborate April Fools

 

[kagharaht]

Dumb but people will buy it. Investors will praise it. Google stocks will skyrocket. Google will be number 1 as most innovated company on the planet News and Bloggers.

 

[stiligFox]

Pretty slick - I literally just ordered a $10 Cardboard viewer to give it a shot on my 5c. Exciting times!
[doublepost=1459387130][/doublepost]

Dumb but people will buy it.

Not sure why people buying this would be dumb - a $10 viewer seems like an excellent way to get one's VR feet wet without paying $99 for the Samsung viewer or $600+ for an Oculus Rift. It may not be an ideal VR experience, but it's something cheap to give an impression of what's possible with the tech while we wait for prices to go down for dedicated units.

 

[Hastings101]

I've never tried any of these VR, but this and the recent talk about dirty virtual reality movies has me curious.

 

[73b]

Will this look good with relatively low pixel density of iPhones?

 

[thisisnotmyname]

It's so cheap why not try. Who cares if it sucks and you're out $10-$20

 

[acidsoul]

Bought a cardboard compatible viewer for about $15, honestly it's pretty cool. The only way to interact is motion detection so basically it's just for experiencing 360 videos or VR roller coaster type stuff, but it's amazing how devs figure out how to make a phone into something different and what iPhones (and smartphones in general) are capable of.

 

[mixel]

I've never tried any of these VR, but this and the recent talk about dirty virtual reality movies has me curious.

They work well. It's a bit disconcerting at first having people right up in your face.

Games also work well. VR is pretty great so far. (DK2 owner.. Waiting for CV2 before upgrading.)

I think I'll get this SDK and a cardboard thingy just to see how it stacks up.

 

[VeryVito]

Will this look good with relatively low pixel density of iPhones?

It looks like a first-gen technology, but still, it's amazing. Cardboard, at FIRST glance, seems novel and gadgety, but not very useful. Once you wear one and use a decent VR app (there are plenty already in the App Store), however, the possibilities start to look endless. We're in the infant stages now, but VR is going to become "standard" eventually.

 

[73b]

It looks like a first-gen technology, but still, it's amazing. Cardboard, at FIRST glance, seems novel and gadgety, but not very useful. Once you wear one and use a decent VR app (there are plenty already in the App Store), however, the possibilities start to look endless. We're in the infant stages now, but VR is going to become "standard" eventually.

I'm super excited for VR, I was just concerned that an iPhone screen wouldn't look so good in Cardboard since people say Samsung's 500+ ppi isn't enough.

 

[pat500000]

Who's the target audience? Homeless? If it's April fools day...well it isn't yet.

 

[D.T.]

To clarify: Google Cardboard is a real product. Sure, it's made of cardboard, but it's ($15 direct, but easy to find for $10), it comes with the lens inserts, you fold it yourself, so it mails as a flat package, making it super cheap to distribute (shipping and product cost).

The front flips opens and you insert your phone as the display/engine, it also uses the phones GPS/motion sensors to move the display - it displays in 3D stereo, it's very immersive especially with headphones ... and yeah, even made of cardboard.

 

[baddth]

If you are seeking a solution similar to VR View for Web but is more streamlined, user-friendly, and compatible all major platforms, you should check out VR Optimal.

Also include 360° video. Very neat.
http://blog.adsoptimal.com/en/vr-view-compatibility-and-comparison/

 

[pat500000]

To clarify: Google Cardboard is a real product. Sure, it's made of cardboard, but it's ($15 direct, but easy to find for $10), it comes with the lens inserts, you fold it yourself, so it mails as a flat package, making it super cheap to distribute (shipping and product cost).

The front flips opens and you insert your phone as the display/engine, it also uses the phones GPS/motion sensors to move the display - it displays in 3D stereo, it's very immersive especially with headphones ... and yeah, even made of cardboard.

Thanks for explaining that. Initially, I thought they were messing with us.

 

[D.T.]

Thanks for explaining that. Initially, I thought they were messing with us.

I know, the cardboard construction make it seem like some kind of fake product, but for these simple phone based VR system, you just need a holder than blocks out some light and a couple of lenses to converge on the images on the phone display. Plus, current phones have such ridiculous processing power, gyros, motions sensors, stereo output, 98% of the "headset" is in the phone.

Even the Samsung VR headset that look like a "real" product is just a plastic visor, and it has some control interfaces to you can interact with the phone/device from external headset mounted buttons - but it's mostly nothing (It's only $99).

My little G was using the cardboard with this app:

https://itunes.apple.com/us/app/dive-city-rollercoaster/id771293168?mt=8

and with headphones plugged into the phone, it was immersive enough that she rolled back and fell off the sofa (she was OK )

 

[pat500000]

I know, the cardboard construction make it seem like some kind of fake product, but for these simple phone based VR system, you just need a holder than blocks out some light and a couple of lenses to converge on the images on the phone display. Plus, current phones have such ridiculous processing power, gyros, motions sensors, stereo output, 98% of the "headset" is in the phone.

Even the Samsung VR headset that look like a "real" product is just a plastic visor, and it has some control interfaces to you can interact with the phone/device from external headset mounted buttons - but it's mostly nothing (It's only $99).

My little G was using the cardboard with this app:

https://itunes.apple.com/us/app/dive-city-rollercoaster/id771293168?mt=8

and with headphones plugged into the phone, it was immersive enough that she rolled back and fell off the sofa (she was OK )

I was actually hoping they would bring more designs other than the cardboard box type. lol.

 

[jonnysods]

I need to just bite the bullet and pick up one of these, I've been so curious about them for ages!

 

[OCDMacGeek]

I got one of these simple View Master goggles, which is essentially a plastic Google Cardboard v1.

View-Master Virtual Reality Starter Pack https://www.amazon.com/dp/B011EG5HJ2/ref=cm_sw_r_cp_awd_k.E.wb0CdoeJ5DPX

I had never used one of these and honestly, it kind of blew my mind how cool it is. There are tons of free apps and it's really fun.

But I hear that Google Cardboard v2 is better. Does anyone have any recommendations for a v2 product that I can buy that is a little better than he cardboard itself? Maybe something that has a head strap, so you don't have to always hold it up?