One reason for getting an iPhone is you are getting the IOS ecosystem. All my previously paid for apps work, all my music. I can control my Apple TV with it, I can airplay onto my TV. the list goes on and on. You cant do that with Lumia.
I saw a video showing that off a couple days before preorders started and i considered it. It looked nice and was a fresh software. Of course i gave in and preordered 32gb white iPhone 5.(Im loving the iP5 compared to my iP4). I had to go the the att store to fix a probelm i was having with my ip5 (nothing major, just activation stuff) and while i was waiting my turn I looked at the "competition". Haha giving them that is an overstatement. A phone should be based on the total product not their individual features. The Galaxy s3 or whatever is like an Ipad its massive its like a Iphone with 2 otterboxes on it. The lumia is less big but still fills up you entire hand. Nothing compares to iPhone in my opinion.