I was looking forward to this review but this is the second review now that was less than positive. Seems like the author had her own opinion (Apple is doomed) and wrote the book around that rather than the facts/research leading her to that conclusion.
http://www.theguardian.com/technology/2014/mar/10/haunted-empire-book-review
http://www.theguardian.com/technology/2014/mar/10/haunted-empire-book-review