How much did Apple spend on Ipad's launch campaign

[maybetomm]

It is rumored that Microsoft spent as high as $500M on the launch of Windows 7. Does anybody know how much Apple spend on its ad campaign for the launch of iPad?

 

[Relg3!]

it is said that apple over all spends half as much compared to MICROSOFT

 

[el-John-o]

How much would they HAVE to spend? Steve Jobs mentions it, and it is the ONLY media story on ALL media networks (not just tech ones!) for WEEKS!

 

[b0blndsy]

it is said that apple over all spends half as much compared to MICROSOFT

In that case i declare Apple the winner