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AppleTO

macrumors 65816
Original poster
Oct 31, 2018
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If Apple were to re-launch “Apple TV+”, but this time it contained all of (or nearly all of) their Apple TV (Movie & TV) store library, what would you consider paying (monthly) for unlimited access?
 
I wouldn't, because the entire point of buying something from the iTunes store is owning it. Though at this point I prefer buying physical media.

At least I assume you're talking about the iTunes Movie & TV store. The other person thinks you are talking about TV+ content, none of which is even in the iTunes store nor has any of it been removed from the TV+ subscription catalog, as far as I'm aware.
 
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The other person thinks you are talking about TV+ content, none of which is even in the iTunes store nor has any of it been removed from the TV+ subscription catalog, as far as I'm aware.
I was in a pickle de-cyphering what the OP was referring to, as we don't know anymore since 2012

"their Apple TV (Movie & TV) store library" lead me to think that one would pay for  made films
this whole TV plus, music and whoknkows was confusing last decade and just worse.

Now a message for Tim Cook and his tone deaf employees:
Personally I gave up USING everything entertainment wise from  on all my devices
since their programs including software, movies, TVshows, games, music, their store album releases
especially iTunes are bad.
the entire  system of entertainment is self centered, confusing, mundane, pro tone deaf and sounds weak!
 
I wouldn't pay anything for that. No interest in current AppleTV+ content (or whatever it's called now), I cancelled my free trial long before it was over. Assuming that "Apple TV (Movie & TV) store library" means all of the content that is currently available for purchase? Not so interested in that either.

Funny, I get a nice Apple gift card every year for the holidays and use it for media purchases. I bought a few things this year, but still have quite a lot left on that card and even after spending awhile at their store, couldn't find anything else that I really wanted to buy. Now, there are some old movies and TV shows that I would like to add to my library, but Apple has very little of that and I've already bought just about all that interests me.
 
If Apple were to re-launch “Apple TV+”, but this time it contained all of (or nearly all of) their Apple TV (Movie & TV) store library, what would you consider paying (monthly) for unlimited access?

Think you’re confusing what’s apples to stream. You don’t mean iTunes movies and tv series by third parties do you? No one will do that
 
Just to clarify, I mean that if (in an alternate universe) Apple was somehow able to license their entire TV and Movies library (not just their own content, but everything available to purchase and rent), how much would we be willing to pay (if you are at all) to subscribe to this service?

Image Apple Music (all the publishers), but for TV and Movies. This could have happened, but it didn't.

Alternatively, we could have ended up with Sony Music Publishing, Universal Music Publishing Group, Warner Group, etc. each with their own music streaming service for their own music, but we didn't. We have Apple Music, Spotify, Amazon Music, etc.

I would probably spend up to $50-60 on something like this.
 
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I wouldn't, because the entire point of buying something from the iTunes store is owning it.
you should read the T&C, You don't own it
you purchase the right to stream it. They can pull that stream at any time.

You can download it and keep it, but most people don't do that.
 
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you should read the T&C, You don't own it
you purchase the right to stream it. They can pull that stream at any time.

You can download it and keep it, but most people don't do that.
Those are just words on the screen. If the company decides "buy" does not mean "buy" then "piracy" does not mean "stealing"

Funny how that works.
 
Just to clarify, I mean that if (in an alternate universe) Apple was somehow able to license their entire TV and Movies library (not just their own content, but everything available to purchase and rent), how much would we be willing to pay (if you are at all) to subscribe to this service?

Image Apple Music (all the publishers), but for TV and Movies. This could have happened, but it didn't.

Alternatively, we could have ended up with Sony Music Publishing, Universal Music Publishing Group, Warner Group, etc. each with their own music streaming service for their own music, but we didn't. We have Apple Music, Spotify, Amazon Music, etc.

I would probably spend up to $50-60 on something like this.

I understood where you were coming from. I have though the same thoughts for many years now.

In my opinion we really have been spoiled by the music industry because that is how I wish things could work for visual media as well. I can pay a monthly subscription to just one of Apple Music, Spotify, Tidal, Amazon or various others and they are basically brokering pretty much every music track/album I'm ever likely to have heard of, the copyright holders get a micro payment for every time someone streams a track, and if it's an artist I really like and want to support I can also make a one-off purchase to get a download that I own.

I really wish the video streaming marketplace could evolve to be like the audio streaming marketplace where by signing up to a single service, and I would pay quite a lot if it really had pretty much everything going back multiple decades, I could indulge some random whim to watch an episode of some obscure 1960s drama or something more contemporary or have the option to buy a download of something I might want to own.

I guess there might be things in the finances of the video content industry that simply don't make it possible for it to adopt the same model as the music industry. I suspect most likely it's the enormous cost of making a movie or TV series compared to recording an album means that the pre-production prospect of an indeterminate (even if potentially huge) number of micro payments from the streaming providers after something is released would never give enough financial certainty to get that potential new production green-lit (in most cases). There are probably other factors at play as well that, not being an industry insider, I have no idea about.

In answer to your original question though, maybe slightly amended perhaps because I would want my streaming service to have pretty much the world's back catalogue of TV & movie content in the same way that music streaming services seem to have almost everything ever recorded so that's a bit more than just Apple's current sales/rental site has, but with that caveat I had pretty much exactly the numbers you quoted in my head - something in the $50 - $60 per month range for the convenience of not having to sign up to multiple streaming services each with a subset of what I might want to watch and then finding a load of obscure stuff not on any service or not available in my country.

The dangerous thing for the film & TV industry is that such services do to some extent exist already - a one-stop shop to get if not everything then a very wide range of content in one place - if you're willing to venture into the world of piracy. Those services don't have absolutely everything, they are not going to invest in the extra storage space to store 5 series of some obscure 1960s UK police drama for example, but if any major legitimate operation wanted to create a service with an absolutely massive catalogue they could probably afford to add that sort of stuff as well because storage is cheap and the rights to such old niche stuff would probably cost next to nothing.
 
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If Apple were to re-launch “Apple TV+”, but this time it contained all of (or nearly all of) their Apple TV (Movie & TV) store library, what would you consider paying (monthly) for unlimited access?
There are so many vendors out there that offer this similar service. Anyone who buys 2, or 3, soon realizes they don't have enough time in their life to make use of all of it, so the 1 or 2 or 3 whatever services have to have something really compelling for them to keep the service. Since Apples library is quite large, a monthly payment could be quite useful if their library is compelling to you.
For me, 1. YT premium & 2. Amazon prime have enough (ahem) free content, that changes often enough, and I'm not too picky or into new series, I wouldn't sub to Apple TV.
 
As I contemplate the Apple TV catalog to this point, my reply would be:

1762008967371.png
 
If Apple were to re-launch “Apple TV+”, but this time it contained all of (or nearly all of) their Apple TV (Movie & TV) store library, what would you consider paying (monthly) for unlimited access?
Apple just needs to launch a streaming service with locals to compete with other linear services like DirecTV and YouTubeTV and they can have $80 a month from me. I wish AppleTV had the ability to use my OTA tuner for locals without a third party app for locals. It would be a nice touch.
 
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