Exit Strategy
One would need a sound strategy to deal with all the hype surrounding expectations for such a device, and the impact it would have not only on the company but on how consumers and investors perceive Apple.
Like many I am in strong conviction that Apple does have some sort of a phone like or PDA like device in the works. Not so much because of all the speculation and phone related patents filed by Apple, but more so because of the lack of denial of such a device from Apple.
The company has publicly made zero effort (to the best of my knowledge) within the past few weeks to cool down any misconceptions of what direction Apple is NOT headed toward. Think about it, the amount of hype surrounding such a device is only a few hairs short of being broadcast as "Breaking News" 24/7 coverage on Fox News Channel. [To be fair Apple Phone speculation made an appearance on Studio B hosted by Shepard Smith a few days ago]. However all of this and not an ounce or even a one line statement from Apple that there is no such device. And so it's why I believe one to exist, sometimes silence says more truth than words.
Well, now what about all the talk about such a device not being ready for MWSF 07? This might also be very true. So how will we deal with a product in the works that may not be ready for MWSF? Tricky, but it might pan out like this. Announcements are made for more plausible MWSF products (iTV, leopord etc) and in regard to the Apple Phone..."by the way, a lot of people have made wild speculation of what other uses an iPod could provide, some of them wilder than others (chuckle). We have been exploring communication devices in very innovative ways and we are going to be revealing those things very very soon."
Not only would such a statement save face for a company almost expected to deliver such a device but a statement alone that reveals not much at all. By not much at all I mean not to revealing for would be copy cat companies or potential rivals such as Motorola, Nokia, Palm, Blackberry etc., However revealing enough to keep the fans satisfied. Well, at least satisfied in a manner that would have many forum readers speculating as to what that statement meant for another month
Thoughts?
One would need a sound strategy to deal with all the hype surrounding expectations for such a device, and the impact it would have not only on the company but on how consumers and investors perceive Apple.
Like many I am in strong conviction that Apple does have some sort of a phone like or PDA like device in the works. Not so much because of all the speculation and phone related patents filed by Apple, but more so because of the lack of denial of such a device from Apple.
The company has publicly made zero effort (to the best of my knowledge) within the past few weeks to cool down any misconceptions of what direction Apple is NOT headed toward. Think about it, the amount of hype surrounding such a device is only a few hairs short of being broadcast as "Breaking News" 24/7 coverage on Fox News Channel. [To be fair Apple Phone speculation made an appearance on Studio B hosted by Shepard Smith a few days ago]. However all of this and not an ounce or even a one line statement from Apple that there is no such device. And so it's why I believe one to exist, sometimes silence says more truth than words.
Well, now what about all the talk about such a device not being ready for MWSF 07? This might also be very true. So how will we deal with a product in the works that may not be ready for MWSF? Tricky, but it might pan out like this. Announcements are made for more plausible MWSF products (iTV, leopord etc) and in regard to the Apple Phone..."by the way, a lot of people have made wild speculation of what other uses an iPod could provide, some of them wilder than others (chuckle). We have been exploring communication devices in very innovative ways and we are going to be revealing those things very very soon."
Not only would such a statement save face for a company almost expected to deliver such a device but a statement alone that reveals not much at all. By not much at all I mean not to revealing for would be copy cat companies or potential rivals such as Motorola, Nokia, Palm, Blackberry etc., However revealing enough to keep the fans satisfied. Well, at least satisfied in a manner that would have many forum readers speculating as to what that statement meant for another month
Thoughts?
