iPad Apple logo—Will they rotate it?

[spiderman0616]

I was traveling over the last 8 days and spent a lot of time in a few different airports. I haven’t done much traveling over the last few years, and one of the big things I noticed throughout the week, especially at O’Hare and SFO, was that there seem to be a lot more people using iPads in laptop configuration these days. I still saw a lot of laptops too (mostly Macs, actually), but there were certainly a LOT of iPad Pros and iPads being used with keyboards in landscape, as well as a lot of Apple Pencils.

Since this use case is likely to become more and more common, I’m kind of starting to wonder—will the rumored redesign of new iPad Pros now sport a rotated Apple logo? For a device that’s marketed as an alternative to laptops for many users, and the marketing does seem to be taking hold from what I have observed lately (even outside of airports), it would make sense.

So the dilemma then becomes—do you visually differentiate iPad Pros from iPads and rotate the logo, or do you continue differentiating iPads from Macs and keep the logo the way it is? With the former, you’re saying “The iPad this person is using is obviously a Pro because they’re touching the screen, but the logo is right side up” and with the latter you’re saying “This person is getting work done with their keyboard, even though that device is an iPad”.

Just one of those things that keeps going through my head—I have a major upgrade addiction when it comes to iPads and always wonder what the redesigns are going to look like.

 

[anandhts]

I was also thinking about the same. In the redesigned iPad Pro leaked images, we are seeing that the smart connector is being moved near the lightning port. what if the lightning port is relocated near the smart connector along the sides of the iPad?

 

[spiderman0616]

I was also thinking about the same. In the redesigned iPad Pro leaked images, we are seeing that the smart connector is being moved near the lightning port. what if the lightning port is relocated near the smart connector along the sides of the iPad?

To be fair, those are not even close to leaked images, but rather CAD drawings of rumored specs. But if they really are flip flopping those two ports, that makes me hopeful that the ASK is about to get a major upgrade. And moving the lightning port to the long side would almost guarantee a logo flip as well.

 

[Boyd01]

I’m kind of starting to wonder—will the rumored redesign of new iPad Pros now sport a rotated Apple logo?

What Apple logo?

 

[Pakaku]

Keeping it aligned to portrait mode makes more sense, because that adds to the iPad's identity. If you look at the back, the logo's rotation tells you if you're looking at an iPad or a MacBook. MacBooks also can't be used in portrait mode. There will be other clues like the keyboard or a case, of course, but as far as the logo goes, I'd say the rotation should stay distinct depending on the device.

 

[spiderman0616]

What Apple logo?

View attachment 775452

Right? I’m in the same boat—you can’t even see the logo with my current case.
[doublepost=1534048806][/doublepost]

Keeping it aligned to portrait mode makes more sense, because that adds to the iPad's identity. If you look at the back, the logo's rotation tells you if you're looking at an iPad or a MacBook. MacBooks also can't be used in portrait mode. There will be other clues like the keyboard or a case, of course, but as far as the logo goes, I'd say the rotation should stay distinct depending on the device.

That totally makes sense—100% logical. Yet there is logic to rotating it too and JUST for the Pro models. Just depends on if they want to distinguish the Pro models in an obvious visual way or not. I wonder if it just depends on where the Lightning port is. Like moving it to the long side states “this is the bottom”.

 

[bensisko]

Maybe they’ll make the logo rotatable so it’s always “right side up” based on the orientation...

Seriously though, I doubt it.

 

[Ralfi]

If they don't, i'm rage quitting.

 

[eVolcre]

Keeping it aligned to portrait mode makes more sense, because that adds to the iPad's identity. If you look at the back, the logo's rotation tells you if you're looking at an iPad or a MacBook. MacBooks also can't be used in portrait mode. There will be other clues like the keyboard or a case, of course, but as far as the logo goes, I'd say the rotation should stay distinct depending on the device.

Good logic. Never ever thought of that before.

 

[sracer]

Keeping it aligned to portrait mode makes more sense, because that adds to the iPad's identity. If you look at the back, the logo's rotation tells you if you're looking at an iPad or a MacBook. MacBooks also can't be used in portrait mode. There will be other clues like the keyboard or a case, of course, but as far as the logo goes, I'd say the rotation should stay distinct depending on the device.

I don't think Apple is too concerned with helping others understand whether you are using an iPad or a Macbook. The important thing for them is that you let others know that you are using an Apple product... period.

Apple doesn't appear to have carefully thought out where the iPad is going. The camera (for selfie), home button, and logo assume a portrait orientation, but the smart connector on the Pro, and multitasking, assumes landscape. On the Pro in landscape mode, the camera is awkwardly placed for FaceTime or Skype calls. I haven't done any isolation testing with the speakers, but I'd be curious to know if the speakers change channels depending upon whether they are held in portrait or landscape mode. (if not, then there is an implied orientation there as well)

If anything, I expect Apple to differentiate between the Pro and non-iPad Pro models. Pro being oriented primarily for landscape, non-Pro for portrait. Not that they couldn't operate in both, but one orientation having priority depending upon model.

 

[spiderman0616]

I don't think Apple is too concerned with helping others understand whether you are using an iPad or a Macbook. The important thing for them is that you let others know that you are using an Apple product... period.

Apple doesn't appear to have carefully thought out where the iPad is going. The camera (for selfie), home button, and logo assume a portrait orientation, but the smart connector on the Pro, and multitasking, assumes landscape. On the Pro in landscape mode, the camera is awkwardly placed for FaceTime or Skype calls. I haven't done any isolation testing with the speakers, but I'd be curious to know if the speakers change channels depending upon whether they are held in portrait or landscape mode. (if not, then there is an implied orientation there as well)

If anything, I expect Apple to differentiate between the Pro and non-iPad Pro models. Pro being oriented primarily for landscape, non-Pro for portrait. Not that they couldn't operate in both, but one orientation having priority depending upon model.

I definitely feel like these first couple of rounds of iPad Pro were kind of uncharted territory for them. I expect this new set of Pros, whenever they actually launch, to be a significantly different beast visually and functionally than a 2018 iPad.