iPhone 17 Pro Models With BOE Displays Will Be Sold in China Only

[MacRumors]

iPhone 17 Pro and iPhone 17 Pro Max models with displays made by BOE will be sold exclusively in China, according to a new report.

Last week, it emerged that Chinese display manufacturer BOE was aggressively ramping up its OLED production capacity for future iPhone models as part of a plan to recapture a major role in Apple's supply chain.

Now, tech news aggregator Jukan Choi reports that Apple has approved BOE's latest displays for mass production. However, the iPhone 17 Pro models with BOE displays will apparently be limited to the Chinese market.

Today, Apple sources the majority of its OLED panels for iPhones from South Korea-based Samsung Display and LG Display. BOE has struggled to replicate the panel brightness, efficiency, and long-term durability of Samsung and LG's offerings.

In May 2022, Apple halted BOE's inclusion in the iPhone 13's supply chain after detecting unauthorized design modifications. The crisis began when BOE, facing component shortages and yield issues, expanded the circuit width of thin-film transistors in its panels without Apple's approval. When Apple discovered this, Apple instructed BOE to halt production.

Since then, BOE has gradually sought to return to Apple's good graces. The company was later granted approval to resume supplying OLED panels for the iPhone 14, albeit in limited quantities. The Chinese supplier apparently intends to play a major role in iPhone production in the future and grow its share of Apple's highly competitive display supply chain.

Article Link: iPhone 17 Pro Models With BOE Displays Will Be Sold in China Only

 

[MRSugarD]

BOE seems not quite on par with Samsung and LG when it comes to display panel quality and longevity. By a long shot. Not sure if they can be trusted in the first place after that vile iPhone 13 panel incident.

 

[t0rqx]

C1/C2 for USA only please.

 

[JPack]

Hope it uses YMTC flash and CXMT memory. Might actually help boost sales.

 

[DBZmusicboy01]

BOE = TEMU Quality Displays for the iPhone Pro phones? 😳 that would be insane that the iPhone E’s will have higher quality displays than the Pro iPhones. They better not even think about bringing BOE to American phones. That’s an abomination in many ways and a huge insult for us who are paying a big premium.

 

[Taq'aix]

Apple: we approve them but NIMBY.

LOL.

 

[DrWojtek]

BOE seems not quite on par with Samsung and LG when it comes to display panel quality and longevity. By a long shot. Not sure if they can be trusted in the first place after that vile iPhone 13 panel incident.

Absolutely vile

 

[mithrandil]

LG panels are very bad in color shift. Samsung panels display normal color in all viewing angles.

 

[ksec]

Wondering why it isn't used in iPhone 17 first and went straight to Pro models.

 

[magicchina]

First they stripped Apple Intelligence from iPhones in China.

Now they’re giving Chinese users lower-quality displays.

At this rate, Apple’s shrinking market share in China isn’t just a trend — it’s a self-fulfilling prophecy.

 

[svish]

Good to know about it. Maybe later on, i.e for future models BOE will ship displays for models sold outside China too. Anyway hope that panel quality will be good.

 

[delsoul]

First they stripped Apple Intelligence from iPhones in China.

Now they’re giving Chinese users lower-quality displays.

At this rate, Apple’s shrinking market share in China isn’t just a trend — it’s a self-fulfilling prophecy.

They deserve lower quality displays. Apple, and other foreign brands, bend over backwards for the chinese market and it never seems to be good enough. Always moaning about this, complaining about that. Difficult to have Apple intelligence in a country that doesn’t even allow open use of Google or YouTube. No need to spend more money on people who don’t appreciate it. So, get what they deserve - shrugs -

It would be nice for them to get the same quality displays as everyone else, but they want chinese everything, now they can have a chinese-made display, as well. Should be zero complaints. Let’s wait and see how the BOE displays are, they might be very good once released!

 

[azwindmill]

They deserve lower quality displays. Apple, and other foreign brands, bend over backwards for the chinese market and it never seems to be good enough. Always moaning about this, complaining about that. Difficult to have Apple intelligence in a country that doesn’t even allow open use of Google or YouTube. No need to spend more money on people who don’t appreciate it. So, get what they deserve - shrugs -

It would be nice for them to get the same quality displays as everyone else, but they want chinese everything, now they can have a chinese-made display, as well. Should be zero complaints. Let’s wait and see how the BOE displays are, they might be very good once released!

It’s kind of ironic to say China “deserves” lower-quality parts when the entire Apple supply chain depends so heavily on China. Plus, there might be a real strategic reason for using local suppliers — it helps Apple reduce tariff risks in China. Meanwhile, Apple devices in the U.S.? They’re gonna get hit. Big tariffs. TACO tariffs. Lots of them. Everybody loves it.

 

[turbineseaplane]

They deserve lower quality displays. Apple, and other foreign brands, bend over backwards for the chinese market and it never seems to be good enough.

I don't love this framing, I'll be honest.

It doesn't seem like a very positive way to comment on something to say that a country, and their people, "deserve" something inferior.

Let's be better.

 

[fzJNotIBOxgnbqejSeVCvJScL]

Chinese Domestic Market