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Omega Mac

macrumors 6502a
Original poster
Aug 16, 2013
604
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Funny to read the gnashing of teeth and debate around the pricing of iPhone models and how they will/will not sell but it's manly in US Market terms.

Do spare a thought for your battered and burdened European cousins, below are Euro prices (French/Irish) grabbed from the apple website, there is some variance between European countries up and down but seems marginal, so for the sake of the point we'll use these.

The run is: Euro price > convert into $ using (xe) > apple sale price > +/- dollar diff of (xe) converted euro price

iPhone 16e - €729 (approx. $846) US / Apple.com = $599 (+$247)
iPhone Air - €1,239 (approx. $1,439) / Apple.com = $799 (+$640)
iPhone 17 - €979 (approx. $1,137) / Apple.com = $999 (+$138)
iPhone 17 Pro - €1,339 (approx. $1,555) / Apple.com = $1,099 (+$456)
iPhone 17 Pro Max - €1,489 (approved. $1,729 / Apple.com = $1,199 (+$530)

The Air is insane, this has to be "status-luxury" pricing tier, the iPhone 17 is the least out of kilter and represents closet pretty with US pricing.

Caveat: yes I know there are variations of applied sales tax in US but that's a breakdown matrix beyond the time/scope budget of "just shootin' the breeze" ;)
 
You guys have a 23% VAT on products, which is included in the French/Irish prices you posted. That’s just self-inflicted for Europeans, not the fault of Apple. That VAT applies to everything from clothing to restaurants.

There’s a reason why Europe is losing out in terms of competitiveness for doing business and known for regulatory burden.

If we remove the VAT, Apple prices in Europe are still about 10-15% higher than U.S. but not unreasonable.
 
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You guys have a 23% VAT on products, which is included in the French/Irish prices you posted. That’s just self-inflicted for Europeans, not the fault of Apple. That VAT applies to everything from clothing to restaurants.

There’s a reason why Europe is losing out in terms of competitiveness for doing business and known for regulatory burden.

If we remove the VAT, Apple prices in Europe are still about 10-15% higher than U.S. but not unreasonable.
Indeed I forgot that caveat and thanks, but self-inflicted, hard to say that exactly it was only brought in in many places in the 60's and 70s, they key thing was forcing the tax to be included in the price, so people never actively compute who much they are being robbed by the cabal. Clever and insidious. No one escapes tax in the debt fairground.

In more "modern" times, any time there are petitions or calls to modify i.e. lower the rates, the politicians always run and hide behind the "EU won't let us change it you see" excuse without fail. Then on another day are rapidly and uniformly in a uniparty manner pro-eu forever. You can see why.
 
You guys have a 23% VAT on products, which is included in the French/Irish prices you posted. That’s just self-inflicted for Europeans, not the fault of Apple. That VAT applies to everything from clothing to restaurants.

There’s a reason why Europe is losing out in terms of competitiveness for doing business and known for regulatory burden.

If we remove the VAT, Apple prices in Europe are still about 10-15% higher than U.S. but not unreasonable.
Don't forget, in many European countries VAT funds public services that includes universal healthcare. Americans have to pay separately for this. So I'm not sure how self-inflicted a burden this is from their point of view.
 
Don't forget, in many European countries VAT funds public services that includes universal healthcare. Americans have to pay separately for this. So I'm not sure how self-inflicted a burden this is from their point of view.

Both Canada and China for example, also have universal health care. Their VAT rates are between 5-12%.
 
Indeed I forgot that caveat and thanks, but self-inflicted, hard to say that exactly it was only brought in in many places in the 60's and 70s, they key thing was forcing the tax to be included in the price, so people never actively compute who much they are being robbed by the cabal. Clever and insidious. No one escapes tax in the debt fairground.

In more "modern" times, any time there are petitions or calls to modify i.e. lower the rates, the politicians always run and hide behind the "EU won't let us change it you see" excuse without fail. Then on another day are rapidly and uniformly in a uniparty manner pro-eu forever. You can see why.

Given how ubiquitous smartphones are, they should face a lower VAT rate. While not a core essential item like bread, it's important for public services and communications. Denmark for example, will no longer deliver letter mail next year, yet smartphones still face a 25% VAT.
 
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Indeed I forgot that caveat and thanks, but self-inflicted, hard to say that exactly it was only brought in in many places in the 60's and 70s, they key thing was forcing the tax to be included in the price, so people never actively compute who much they are being robbed by the cabal. Clever and insidious. No one escapes tax in the debt fairground.

In more "modern" times, any time there are petitions or calls to modify i.e. lower the rates, the politicians always run and hide behind the "EU won't let us change it you see" excuse without fail. Then on another day are rapidly and uniformly in a uniparty manner pro-eu forever. You can see why.
it would be good to update your original post with non-VAT pricing for the EU ...
also, keep in mind that you have extended warranty compared to the US, you're paying for that.

And lastly, the EU and a lot of the countries within the EU are masters of innovation when it comes to taxes, every year you red about increasing this tax and that tax, never decrease of taxes ...

Edit: you mixed up 17 Air and 17 prices for the US
 
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