Architecture has a way of humbling those with big ambitions.
Apple's innovations & energies are in this $5 Bn campus.
From the urgency to survive to, hitting the jackpot in mobile with more than $200 Bn in the bank. Now, it's the Apple "experience".
Embarrassment of riches led to Institutional Investors Interests.
Searching the next cash cow & neglecting your core is a no-no. Bring back the "excitement".
It doesn't cost $5 Bn.
Apple's innovations & energies are in this $5 Bn campus.
From the urgency to survive to, hitting the jackpot in mobile with more than $200 Bn in the bank. Now, it's the Apple "experience".
Embarrassment of riches led to Institutional Investors Interests.
Searching the next cash cow & neglecting your core is a no-no. Bring back the "excitement".
It doesn't cost $5 Bn.