The times quoted by Apple will be with the MacBook running with minimum requirement i.e. wifi off, no bluetooth, etc! i only have essential programs running on mine, the screen brightness reduced and the keyboard light down to 50% the battery performance increases greatly!
With you only getting it yesterday the battery will get better once it is conditioned when it has had a few cycles of charge and discharge
Also try resetting the SMC & PRAM settings! see the Apple links below it is always good to follow these if you ever have performance issues!
My Screen is at like 70% So far ive been using my MBP for 3 straight hours and its a 49% which is amazing
Normal I Run:
Safari - Youtube FaceBook Twitter and a few other random sites
MSN - Video Calling and Regular Chatting
iTunes - Stream podcast or listen to my Music
Mail - Check my mail once a day