New iTunes Gift Card Sales Debut at Best Buy, Target, and Costco

[MacRumors]

A few retailers have kicked off the week with new discounts on App Store and iTunes gift cards, offering either straight percentage discounts on the cards or BOGO sales. Below we've rounded up each retailer that has offers going on this week, so if you're interested be sure to visit the sites and place your order before they end.

Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Costco - Ends March 31

If you're a Costco member the company has some of the best iTunes gift card sales this week, with discounts of up to 18 percent off. These will be delivered via e-mail and Costco places a limit of two card codes per member.
[*]$200 iTunes gift card - $164.99
[*]$100 iTunes gift card - $84.49
[*]$25 iTunes gift card - $21.49
Target - Ends March 31

Target has again launched its usual buy one, get one iTunes card promo, allowing users to purchase one card for full price and get another for 20 percent off. The offer is valid on $15, $25, $50, and $100 iTunes cards and will be delivered via email.

The 20 percent discount will be applied to the lower priced item, so multiple price tiers can be added at once, and after two cards are placed in your cart you'll notice the discount. A few examples of BOGO discounts available from Target are listed below (note that REDcard holders can get an additional 5 percent off their total order price):
[*]2x $15 iTunes cards - $27, down from $30
[*]2x $25 iTunes cards - $45, down from $50
[*]2x $50 iTunes cards - $90, down from $100
[*]2x $100 iTunes cards - $180, down from $200
Best Buy

Best Buy is offering simple 10 percent discounts on a variety of iTunes gift card tiers, the best being $10 off $100. Note that Best Buy's sale is covering both physical cards as well as those delivered via e-mail.
[*]$50 iTunes gift card physical / e-mail delivery - $45
[*]$100 iTunes gift card physical / e-mail delivery - $90 For more sales information, head over to our full Deals Roundup.

Article Link: New iTunes Gift Card Sales Debut at Best Buy, Target, and Costco

 

[DEMinSoCAL]

Who is actually subsidizing these discounts? Apple? What do the retailers have to gain by selling Apple itunes cards below cost?

 

[BruiserB]

And Discover is giving 5% back on purchases at warehouse clubs through the end of March if you enrolled. So you can get an additional 5% back if you buy on Costco.com (which does still take Discover even though the stores don't).
[doublepost=1522086979][/doublepost]

Who is actually subsidizing these discounts? Apple? What do the retailers have to gain by selling Apple itunes cards below cost?

I think Apple gives a discount to the retailers. Apple makes up for it by taking 30% of all iTunes sales and a certain number of cards probably never get redeemed. Gift cards probably stimulate sales overall. Once you have the gift card loaded on your account you don't feel like you're spending real money to download an App or Movie, etc., so you're more likely to spend more than if you get charged one by one. The retailers get foot and web traffic to their stores and you might buy something else while you're there.

 

[profets]

For any Canadians here Costco has them on sale as well (they usually do 2-3 times per year). $84 CAD for $100 gift card online or $80 CAD for $100 gift card in store. Ends March 30th.

 

[Mr. Heckles]

That Costco Deal is great! I’m going there this week to get them.

 

[luvbug]

Did the $200 Costco deal online. Nice. That's equivalent to Apple Music for 20 months at $8.25/month; it almost starts to sound reasonable.

Edit: Actually, I forgot that Apple Music is $8.25/mo. already, on an annual basis ($99/yr). So, the Costco discount brings it down to $6.81/mo. for a full 2 years.

 

[Mr. Heckles]

Did the $200 Costco deal online. Nice. That's equivalent to Apple Music for 20 months at $8.25/month; it almost starts to sound reasonable.

That’s what I am using it for too.

 

[HiRez]

Target has again launched its usual buy one, get one iTunes card promo, allowing users to purchase one card for full price and get another for 20 percent off.

Uh sorry Target, that is not “buy one, get one”, that is “buy one, get a fifth of one”.

 

[campyguy]

Buying some Moog IAPs, perfect timing. Add in my Costco VISA/Executive rebates drops another ~3% off. Finally graduating to Logic Pro, this discount knocks off ~20% of what I'd planned to spend already...

That Costco Deal is great! I’m going there this week to get them.

By "there" you mean a B&M location? Their offer is online only with email code delivery, not matched in-store. Costco.com also doesn't charge state sales tax while in-store purchases of these gift cards rings up state sales tax (at least in WA).

 

[Kermit262]

Thanks MR. Going to get the $200 Costco card and save 18% on my Apple Music and iCloud subscription.

 

[lsutigerfan1976]

I had a $10 reward cert from Bestbuy. They let me apply it towards a $100 card. With the $10 discount plus the rewards cert. I got the card for only $80 bucks!

 

[zantafio]

iTunes cards not available on the Costco website. Bummer.

 

[Mr. Heckles]

Just left Costco and for the iTunes gift cards deal!