Sidebar Sidebar
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.

New Motion Camera App 'Polaroid Swing' Seeks to Redefine Photo Sharing

MacRumors

MacRumors

macrumors bot
Original poster
Apr 12, 2001
68,713
39,650



Ailing consumer electronics brand Polaroid has leant its name to a new motion photo sharing platform called Polaroid Swing which saw its release on the App Store yesterday.

Similar to Live Photos in iOS, the app lets users capture a one-second moment with their device's camera, which can then be shared over social media or in the new platform's Instagram-like social feed.

Polaroid-Swing-800x710.jpg

While its premise is nothing new, the quality of the motion captures is a step above that offered by typical GIF-creation apps, and records moments in 60 frames per second for smooth, crisp playback.

What's also unique to Polaroid Swing is the way users interact with the shots. Tilting the device left rewinds the moment, while angling it right advances the capture relative to the speed of the user's motion.

Floating the mouse cursor over a capture when viewed on a desktop, or sliding a finger over the shot on an iOS device, produces the same effect. Users can also embed Polaroid Swing moments as another way of sharing their experiences.

​

The app is the result of a partnership between the Polaroid brand and a Silicon Valley tech startup chaired by Twitter co-founder Biz Stone.

The developer team is comprised of former Apple engineers as well as the creator of Instagram's original filters and logo, Cole Rise.

​

"Polaroid Swing has the potential to change the way we think about images, just like Twitter's 140 characters changed how we think about words," said Biz Stone in a press release. "People will start seeing the world in one second moments. It's a genre-defining medium."

Polaroid Swing is a free download for iPhone and iPad available on the App Store. [Direct Link]

Article Link: New Motion Camera App 'Polaroid Swing' Seeks to Redefine Photo Sharing
 
Article Link
https://www.macrumors.com/2016/07/13/app-polaroid-swing-redefine-photo-sharing/
OldSchoolMacGuy said:
Snooze.

This one will crash and burn.
Click to expand...
It might be more useful when making commentary if you provided reasons why you think "Snooze. This one will crash and burn." Otherwise you could have saved yourself the trouble of typing negative comments and just muttered it to yourself. (This also applies to other forum visitors that make similar comments and don't give reasons.)

So, I ask, and am genuinely interested to know, why you think this one makes you snooze and will crash and burn?
 
Last edited:
Another social media app. One too many have had modest to fantastic successes so, why not Polaroid?

Looking at the deal, it is quite likely that they incurred a few bucks so even if it fails, they won't feel it
 
  • Like
Reactions: Mactendo
smacrumon said:
why you think this one makes you snooze and will crash and burn?
Click to expand...

They're asking people to sign up for yet another social network with no particularly compelling feature.

High quality 1 second long videos? It's basically Vine, except the videos are 1/6th as long, and higher quality. Nobody ever said Vine videos needed to be shorter or higher quality. And Vine already seems to have been a flash in the pan that vanished quickly.
 
They are late to the party. The 2nd Gen of Apple's Live Photos (out in early-Sept) will blow them, as well as Google's recent Motion Stills & Instagram's 9-month old Boomerang, out of the water.

And because Polaroid Swing captures at 60 photos per second (pps), its NOT capturing at the full image sensor resolution. Best they can do at 60 pps is 1920 x 1080, which is a "16:9" format, and NOT well-aligned with Apple's 12.2 Mpx and 8 Mpx "4:3" image sensors.

Wide Color, 10-bit Color, and 10-bit Wide Color, plus image stabilization for all three, is where Apple's Live Photos will be in early-Sept with the introduction of their iPhone 7 family ... and it will be a game changer !

Off the Radar of just about everyone, but should NOT be !
 
Kaibelf said:
Interesting concept based on the samples in the article, but I'm not sure twitter has changed how we feel about words.
Click to expand...
Sure it has. It made everyone feel more offended by words.
[doublepost=1468450308][/doublepost]Am I blind, or is there no camera in this app?
 
  • Like
Reactions: terrapinjess
The beauty of Live Photos is that it's not forced and sometimes it works, sometimes it doesn't (To be honest, I have yet to use it on my 6S Plus). All of these apps that try and mimic that concept are just giving you a limited canvas that you then try and fit whatever in that space of time, and it's not any different to taking ordinary video.
 
Jessica Lares said:
The beauty of Live Photos is that it's not forced and sometimes it works, sometimes it doesn't (To be honest, I have yet to use it on my 6S Plus). All of these apps that try and mimic that concept are just giving you a limited canvas that you then try and fit whatever in that space of time, and it's not any different to taking ordinary video.
Click to expand...
It's really different here. A new concept, a mix of still and video. It doesn't play like video does, it has no sound, it's like an interactive photo which you can manually rewind back and forth and freeze at any moment you like. One day when multilense cameras get adopted we'll be able to refocus other people's pictures, that'd would be cool. Live Photos are nice, but it's just a different concept.
 
You must log in or register to reply here.
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.
Top Bottom
Back