Less than a year after acquiring NeXT in the final days of 1996, Apple opened an online store on November 10, 1997, built using NeXT's WebObjects web application technology. WebObjects had previously been used by Dell to build its online store. After NeXT was purchased by Apple, Dell scrambled to recreate its store using tools from Microsoft.[citation needed]
WebObjects enabled Apple to build and deploy its online store within a year. Steve Jobs announced that the new online store received over US$12 million in orders in its first month of operation.[1]