O2 about to lose iPhone exclusivity in the UK?!

[sibruk]

I have just received a very weird article through on eMedia's Consumer Technology Bulletin. It suggests that O2 is just about to lose its exclusivity in the UK, and then links to a (London) Times article from October 2007 called "50 reasons not to buy an iPhone". This has either got to be the worst researched article ever, or they know something nobody else does. I'm going for the former...

50 reasons not to buy an iPhone - Free Article
The Apple iPhone will shortly go on general sale in the UK, no longer restricted to the single operator which secured the contract to become the only supplier in Britain.

But does the phone deliver or is it all just a load of hype?

This free article outlines 50 reasons not to buy an iPhone you ought to consider before parting with your cash.

Click here for your free article

 

[Scooterman1]

It would be interesting to field how Apple's Contract with O2 reads.

 

[alFR]

"Hi, we'd like to drive traffic to our virtually unknown and hardly-visited website".

 

[PowerFullMac]

If O2 does lose the contract to sell the iPhone exclusively and some other networks comes out with a decent PAYG plan I might actually buy one.

 

[jmmo20]

What's ending soon is the exclusive distribution.
From oct/nov on, every shop that sells Apple stuff could in theory sell iPhones but those iphones would only work with O2 or AT&T, or whatever carrier sells the iphone in each country.