Plates On Benches Leave Ads On Ladies' Legs

[obeygiant]

Here's a guerrilla marketing technique that goes far beyond KFC's advertising of the Double Down on the butts of college co-eds. A clothing store in New Zealand is using plates installed on benches to imprint their ad onto the back of bare legs.

consumerist.com

We put indented plates on bus stop, mall, and park benches, so that when people sat down, the message was imprinted on their thighs. This meant that as well as having branded seats, a veritable army of free media was created, with thousands of imprints being created and lasting up to an hour.

Good idea.

 

[Moyank24]

consumerist.com



Good idea.

Well, that's definitely an...interesting tactic.

I guess it only works during the summer with women who are wearing short, shorts? And I guess you take the chance of sitting if you don't mind strangers ogling your a**?

 

[Tomorrow]

They were putting Double Downs on girls' butts?

I call ********. I'm absolutely certain I would have seen that by now.

 

[rdowns]

With my luck, I'd see this getting up from the bench.

They were putting Double Downs on girls' butts?

I call ********. I'm absolutely certain I would have seen that by now.

LMAO.

 

[ucfgrad93]

With my luck, I'd see this getting up from the bench.

Pass the eye bleach, please!

 

[obeygiant]

Pass the eye bleach, please!

Ooo, black cats!

not entirely related...

 

[andrewsd]

Well if they sit on one of those benches then they know that they may be getting looked at. Also great black cat pics people.

 

[iJohnHenry]

Well if they sit on one of those benches then they know that they may be getting looked at.

Then is it not fortunate that they had lovely models and a professional photographer handy for this "event".

WEHASBEENUSEDCAT.

 

[leomac08]

Awwww black kiddies!

Were are the bunnies?

I just had nausea watching that picture from rdowns!