Publishers Who Adopt Apple News Now Qualify for Reduced Commission on In-App Subscriptions

[MacRumors]

Apple today announced a News Partner Program that will allow publishers who are committed to publishing their content through Apple News to qualify for a reduced 15% commission rate on qualifying in-app subscriptions.

In exchange for maintaining a "robust" presence on Apple News, publishers enrolled in the program will receive 85% of the revenue from readers who subscribe through the publication's own app on the App Store. By comparison, publishers currently receive 70% of revenue from readers who have been subscribed for less than one year and 85% of revenue from readers who have been subscribed for one year or longer.

Publishers may apply for the program starting today worldwide. To be eligible, publishers must maintain an Apple News channel and publish all content to that channel in the Apple News Format. Further details are available on Apple's website.

Apple will also support, fund, and collaborate with additional media literacy organizations around the world, and the company has recommitted support to three leading non-profit organizations that offer independent media literacy programs, including Common Sense Media, the News Literacy Project, and Osservatorio Permanente Giovani-Editori.

Article Link: Publishers Who Adopt Apple News Now Qualify for Reduced Commission on In-App Subscriptions

 

[infiniteentropy]

Apple News is like "fetch" ... give it up, it's not going to happen.

 

[Villarrealadrian]

A flower from your garden Apple

 

[TheYayAreaLiving 🎗️]

I guess that’s good? But barely use Apple news.

 

[paulovsouza]

What Apple needs to work on, is their algorithm for all their platforms. I’m all for privacy and appreciate it. However Google News, Spotify/Pandora, Netflix tailor suggestions to things that are relevant. Specifically Apple news it doesn’t show things I’m interested in, as much as other sites.

 

[ineedanaccont]

What Apple needs to work on, is their algorithm for all their platforms. I’m all for privacy and appreciate it. However Google News, Spotify/Pandora, Netflix tailor suggestions to things that are relevant. Specifically Apple news it doesn’t show things I’m interested in, as much as other sites.

Your own little echo chamber of news. Facebook does a great job at this.

 

[Mrjetsondc]

If it walks like antitrust and talks like antitrust, it must be Apple 🍏

 

[Mcsnee]

Always surprised to hear this app still exists. It's the first thing I delete from every new Apple device I get.

 

[randolorian]

Apple continuing to push for that sweet, sweet subscription revenue.

 

[sw1tcher]

Tim cook: "We treat every developer the same."


Yeah, whatever you say, Tim.

 

[DoogH]

Apple News is my most used app.

I really like how it doesn’t only show me news that fits my world view.

 

[sw1tcher]

Specifically Apple news it doesn’t show things I’m interested in, as much as other sites.

I don't use News much, but I've found that the more you use it and the more 👍 and/or 👎 you give to news articles, the better it gets.

If something comes up you're not interested in, block the topic or news channel, and follow the topics and channels you are interested in to fine tune the news stories.

 

[jamcgahey]

This is a step in the right direction. I love my apple one premier plan and the news+ app. I just wish I could swap it out for like apple arcade and save $10 a month and just do the family plan

 

[jamcgahey]

Also side note: PLEASE MAKE A BROWSER VERSION. Would make my life a whole lot more enjoyable as my employer uses windows computers and would like to check in on news updates from time to time.

 

[Kkspire]

My whole family uses apple news… love this!

 

[fwmireault]

I like to use Apple News, but this kind of promo is exactly what regulatory agencies want to take down (and with good reasons). I’m surprised Apple allows it, with all the scrutiny regarding anti-competitive behaviors.

 

[WitchDoktor]

I tried Apple News for two years.

Then I cancelled it six months ago.

I didn't even notice it was gone.

 

[Heelpir8]

I tried Apple News for two years.

Then I cancelled it six months ago.

I didn't even notice it was gone.

Cool.

 

[paulovsouza]

I don't use News much, but I've found that the more you use it and the more 👍 and/or 👎 you give to news articles, the better it gets.

If something comes up you're not interested in, block the topic or news channel, and follow the topics and channels you are interested in to fine tune the news stories.

That’s a lot of work on the consumer side. However I do do thumbs up and down, block certain topics and add relevant news outlet and topics to me. And still Google News without all that work presents things I’m interested in better than News+.

 

[neuropsychguy]

That’s a lot of work on the consumer side. However I do do thumbs up and down, block certain topics and add relevant news outlet and topics to me. And still Google News without all that work presents things I’m interested in better than News+.

That's because Google snoops on everything you do online.

 

[sw1tcher]

That’s a lot of work on the consumer side. However I do do thumbs up and down, block certain topics and add relevant news outlet and topics to me.

It's not a lot of work when you're already reading a news article. The 👍 and 👎 is right at the bottom.

And still Google News without all that work presents things I’m interested in better than News+.

IMO, it's nice to come across articles every once in a while that are outside of your typical interests. That's how we learn and grow and pick up new interests. 🤷‍♂️

 

[dguisinger]

Seems like improperly using the position of your monopoly to bully your way into a different market.....

 

[dwaite]

Tim cook: "We treat every developer the same."


Yeah, whatever you say, Tim.

Which part of this is exclusive? It is a public program for all publishers

Edit: removed comment about not publishing software - this applies to both Apple News in-app subscriptions and subscriptions to the first party apps of participating publishers.

 

[dguisinger]

Which part of this is exclusive? It is a public program for all publishers

...who by the way aren't developing software anyway

Umm, all major publishers have an app for that.... NY Times, Wapo, LA Times, etc

 

[sw1tcher]

Which part of this is exclusive? It is a public program for all publishers

...who by the way aren't developing software anyway

The New York Times is an app developer.

They develop the NYT app but are not part of News+ which means Apple gets a 30 percent cut from 1st year subscribers, but if they join News+, Apple will let the NYT keep 85 percent of subscriptions instead of 70 percent.

In other words, Apple is telling them, "Hey, if you scratch our back, we'll scratch yours."